Most people’s pitch, offer or sales process is boring and vanilla and the same as everyone else’s. So what are you doing to stand out? In today’s episode, Rob brings you 4-simple ways for you to sex the heck out of your marketing and sales process and super-charge your brand and influence. Learn how to use scarcity and urgency in your sales, marketing and advertising to drive more sales and grow your business.

KEY TAKEAWAYS

1. First - How can you make your course or your product the first! Is the first in the market or too the market? If you think carefully about your product or service you can implement an element of first to your audience.
2. Last - People either want to be the first to get something the last. You can tap into the FOMO (fear of missing out) to market this. Marketing around this creates a sense of urgency and scarcity.
3. Only - Can you be the only provider of your product or service in your market or area?
4. New - When something is brand new they want it more. It’s fresh, exciting and could fix their pains and problems. Ask yourself: what can you offer that’s new that serves your clients?

BEST MOMENTS

“Don’t claim to be the first when you’re not”

“People want to be either the first to something or the last to receive something”

“You can re-package the new”

“These will work if you’re honest and don’t use them for manipulation”

[Business, mindset, entrepreneur, disruptors]

VALUABLE RESOURCES

https://robmoore.com/

bit.ly/Robsupporter  

https://robmoore.com/podbooks

 rob.team

ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”

“If you don't risk anything, you risk everything”

CONTACT METHOD

Rob’s official website: https://robmoore.com/

Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs

LinkedIn: https://uk.linkedin.com/in/robmoore1979

disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com