Everything Coworking

402. Gut Feel Isn't a Strategy: How to Make Smarter Decisions With Data


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Most coworking operators make decisions based on instinct — pricing, marketing spend, staffing, space allocation — all guided by gut feel. But when you dig into the data, it often tells a completely different story.

In this episode, Jamie shares examples of how metrics can reveal blind spots that gut feel misses — like when vacant offices aren't the real problem, or when ad spend is working but lead follow-up isn't. You'll learn why the right data brings confidence and clarity to your decision-making and helps you prioritize what will actually move the needle.

If you're ready to make smarter, data-informed decisions about your coworking business, join Jamie for The Coworking Scorecard: Measure What Matters, a free live event happening on October 23 at 1 PM ET.

You'll learn how your space stacks up against industry benchmarks and where to focus next for sustainable growth.

👉 Save your seat at everythingcoworking.com/scorecard

Resources Mentioned in this Episode:

The Coworking Scorecard: Measure What Matters

Everything Coworking Featured Resources:

Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

Coworking Startup School

Community Manager University

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Everything CoworkingBy Jamie Russo

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