5 Steps To Make Your First Million - Callum Armstrong and Harry Sardinas

Callum Armstrong shares his journey from founding a skincare company to becoming a B2B marketing coach. He emphasizes the importance of foundational marketing and sales strategies, and discusses the significance of social responsibility for business growth. The speaker advises on building consistent sales using manual methods before diving into digital marketing, and highlights the benefits of focusing on lifetime value. Additionally, he shares personal challenges in business and offers actionable steps for achieving the first million in sales.

Callum Armstrong is a marketing coach and social entrepreneur. Over the last 6+ years, he has developed a content marketing agency, coached clients, and started, built and exited a handful of companies. In his current role, he helps B2B service businesses to go from not knowing when the next client will show up to owning a 24/7 customer-getting machine that works in your sleep. He also runs a charity to help the environment.

For more Information about Callum Armstrong:

Timestamp

0:00 Introduction and Purpose of the Podcast

0:58 Guest Introduction and Company Background

1:14 Foundations of Business and Marketing

1:42 Challenges in Marketing and Sales

3:06 Guest's Entrepreneurial Journey

5:09 Building a Marketing Agency

6:17 Pivot to Coaching and Consulting

7:23 Social Responsibility and Marketing

27:25 Client Retention and Relationship Building

27:42 Consistent Sales Strategies

28:13 Scaling Up Your Business

28:27 Effective Marketing Approaches

28:59 Fishing Analogy in Marketing

29:46 Foundations in Marketing

30:40 Specialization in B2B Services

32:55 Overcoming Business Challenges

35:40 Contacting for B2B Growth

37:01 Prioritizing for Business GrowthAbout The Host

Harry Sardinas is an Exponential Business Growth Strategist, Empowerment, Leadership, Public Speaking and Business Coach living in London, Influencer with 283,000+ followers, Events Organizer-connecting investors and entrepreneurs with opportunities. Harry helps companies to turn their products into global brands from the stage and he mentors tech companies and businesses to Get Pitch Ready and Investment Ready.

Feel free to connect with me here: to explore about events, speaking, branding and marketing solutions for entrepreneurs and influencers. I am launching a collaborative book for entrepreneurs who have sold at least 1 million pounds. Message me (Harry) +447775596554 to collaborate.

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We don’t believe in get-rich-quick programs or guarantees of specific outcomes. We believe in hard work, adding value, and serving others, and our programs are designed to help you achieve those goals. As stated by law, we cannot and do not make any guarantees regarding your ability to achieve financial results, earn money, or improve your health using our ideas, information, programs, or strategies. Your success depends on your own efforts, skills, and circumstances, which are beyond our control.

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"Unstoppable Podcast - Harry Sardinas," podcast brings you inspiring conversations with influential millionaires, angel investors, property investors, thought leaders, and entrepreneurs who are making a massive difference in the world with their innovative products and services.