In episode 510, Megan chats to Lily Payen about how to transition from a full-time job to full-time blogging without getting overwhelmed and while managing responsibilities as a parent.

Lily, a mom of three and former math teacher turned food blogger, never envisioned ever leaving the world of teaching, but the opportunity to blog somewhat fell into her lap and she's now enveloped into that world. When Lily had her second son, she started sharing baby-led weaning recipes online and discovered a community of parents who were also looking for similar recipes. Things took off from there and she found herself in this new profession of blogging. Now Lily can't imagine doing anything else.

In this episode, you'll learn about the importance of starting with a specific niche to make it easier to rank, maintaining consistency in content creation without burning out, having backup content prepared and not being too hard on yourself when you need to rest.

- Start Specific: Learn the importance of starting with a specific niche, which allows for easier ranking and targeting a more defined audience.

- Consistency Matters: Maintaining consistency in content creation is vital for success, even if the frequency varies over time. The importance is in delivering quality over quantity.

- Balance Work and Parenting: Managing blogging while caring for children can be difficult, so why not plan your work around nap times and find a routine that works for the family?

- Invest in Learning: Investing time and money in learning about blogging, SEO, and other relevant topics is crucial for long-term success.

- Adopt a Business Mindset: Transitioning from a full-time job to full-time blogging requires adopting a business mindset, being one's own boss, and holding oneself accountable.

- Flexibility in Scheduling: Being flexible in scheduling and adapting to unexpected situations, such as sick days, is essential for maintaining productivity and consistency.

- Use Backup Content: Having backup content ready for unforeseen circumstances to ensures consistent publishing.

- Encouragement for Mom Bloggers: Despite the challenges, moms should be encouraged to pursue blogging, knowing that it gets easier with time and dedication.

For example when Lily was pregnant with her 3rd child, during her first trimester she was so sick and nauseous and couldn't find the energy to pre-plan and post content and she just had to take time off from posting content. She thought that she would come back to a "dead blog", but she was surprised to know that her traffic had actually increased during that time. The work Lily had put into previous posts was picking up traction and she was still able to maintain her traffic.

Connect with Lily Payen

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