In episode 584, Chris De La Rosa teaches us 6 unique monetization strategies so that we can earn a living without relying on income from ads.

Chris De La Rosa, is the founder of CaribbeanPot.com, a platform dedicated to exploring the vibrant culinary culture of the Caribbean. Although his roots trace back to Trinidad and Tobago, Chris's goal is to showcase recipes from all the enchanting islands that contribute to the rich tapestry of Caribbean cuisine. Through his website, social media channels, and YouTube videos, Chris shares the authentic flavors, techniques, and stories that make Caribbean food so special.

In this episode, you'll learn how to outsource finding brand deals, successful ways of selling digital products and how to leverage your culinary expertise by collaborating with restaurants and tech companies.

Key points discussed:

- Branded partnerships and sponsorships: It is essential to align brand deals with your niche and stay true to your audience. Hire out the process of contacting brands.

- Digital products and online courses: Repurpose website content into digital cookbooks and courses to generate an additional revenue stream.

- Seasonal content planning: Analyzing data, such as YouTube statistics, to help identify popular topics to create seasonal digital products.

- Physical products and merchandise: Selling branded merchandise like t-shirts and aprons with your logo can generate additional income.

- Menu consultation: Leveraging your expertise in a niche cuisine can lead to opportunities to consult with restaurants.

- Culinary tours and experiences: Offering food-focused tours and experiences can be a unique way to monetize your brand.

- Embrace the opportunities technology offer: Use your culinary expertise to collaborate with technology companies developing AI for recipes.

- Ghost kitchens: Partner with shared kitchen spaces so that you can have a space for the production and distribution of your own food products.

- Reduce food waste by offering made-to-order meals: By offering pre-ordered, made-to-order meals you can minimize waste and serve specific communities.

Connect with Chris De La Rosa

Website | Instagram