Afrobility: Africa Tech and Business

#69: FairMoney - How the credit-led neobank is providing consumer loans and financial services across Nigeria, India and other developing markets


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Overview: Today, we’re going to talk about FairMoney, the credit-led Neobank in emerging markets.  we’ll explore the FairMoney story across the following areas

  1. African lending & consumer credit

  2. FairMoney's founding & early history

  3. Product & monetization strategy

  4. Competitive positioning & potential exit options

  5. Overall outlook

  6. This episode was recorded on Oct 1, 2023

    Companies discussed: FairMoney, Branch, PalmPay, Kuda Bank, Carbon, 54Gene, GTBank, Access Bank, Ecobank, PalmPay, Carbon, PiggyVest, Upstart, Tala, Visa, Mastercard Safaricom (M-Pesa), PayForce & Chipper Cash

    Business concepts discussed: Smartphone credit assessment, African customer segmentation strategy, Consumer lending, unbanked population, smartphone credit assessment, Neobank strategy & Personal Finance OS

    Conversation highlights:

    • (03:01) - Intro

    • (07:19) - African consumer lending & neobank context 

    • (18:35) - Neobanking context and background

    • (20:00) - FairMoney founding story and Founders’ background

    • (39:40) - Fundraising

    • (45:46) - Geographical expansion

    • (49:05) - Partnerships

    • (50:16) - Acquisitions

    • (55:42) - Team & Location strategy

    • (58:03) - User metrics and traction

    • (1:04:27) - Product and monetization strategy

    • (1:24:04) - Competition and options for exit

    • (1:35:44) - Bankole’s overall thoughts and outlook

    • (1:47:30) - Olumide’s overall thoughts and outlook

    • (1:55:17) - Recommendations and small wins

    • Olumide’s recommendations & small wins:

      • Interested in investing in Africa Tech with Olumide: Read about Adamantium fund & contact me at [email protected]. Founders looking for funding: If you're a B2B founder working on Education, Health, Finance or food, please contact me for funding at [email protected]

      • Checkout my FIREDOM book = FIRE (Financial Independence, Retire Early) + Freedom = personal finance and financial independence book. Website, Read: Substack Newsletter & Buy: Print, eBook or Audiobook)

      • Recommendation 1: Arnold Schwarzenegger book 1: The Education of a Bodybuilder  

      • Recommendation 2: Arnold Schwarzenegger book 2: Total Recall - My Unbelievably True Life Story

      • Recommendation 3: Richard Feynman's book: What Do You Care What Other People Think?": Further Adventures of a Curious Character (Feynman Book 2). I already read and recommended "Surely, you're joking Mr Feynman which was extraordinary)

      • Recommendation 4: Finnaus YT channel tells stories about financial companies and investors. Awesome. I watched the history of JP Morgan, Howard Marks, Jamie Dimon, Goldman Sachs, Fidelity, Vanguard and on and on. I must have spent over 10 hours in the past week on it

      • Small win: Hanging out in Rio de Janeiro. It was fun!


      • Bankole’s recommendations & small wins:

        • Recommendation: Zealot by Reza Aslan, Remember Me - Fireboy (FAEM remix) & Lonely At The Top - Asake (FAEM Remix)

        • Small win: Exercising after recovering from an injury

        • Other content: Laurin Hainy on TechPoint Africa, We Rich People Will Not Tell You How We Make Our Money - IG Reel, Moneylender licensing in Nigeria , Examples of spurious correlations & Titan: A Golden Case in Indian Retail


        • Listeners: We’d love to hear from you. Email [email protected] with feedback!

          Founders & Operators: We'd love to hear about what you're working on, email us at [email protected]

          Investors: It would be great to link up with you. Contact us at [email protected]


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          Afrobility: Africa Tech and BusinessBy Olumide Ogunsanwo and Bankole Makanju

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