Like it or not, we live in a data-driven world. With each of your jewelry brand's digital footprints, you generate heaps of data, from your ecommerce store and your social media presence to your email marketing, digital advertising campaigns, and beyond. You probably have more data associated with your jewelry brand than you realize, and you're likely not fully capitalizing on it.

The truth is that data can feel overwhelming, especially if you don't know what you want your data to reveal. However, it can be invaluable when you set clear goals, and you understand how to interpret the data available to you. Ultimately, data is power in the hands of brands that know how to use it.

Check out the accompanying blog post here: https://joyjoya.com/2020/03/05/5-sources-of-data-to-guide-your-jewelry-marketing-strategy/