We Are For Good Podcast - The Podcast for Nonprofits

76. Crash Course on Building a Strategic Development Plan + Raising $100M+! - Bill Littlejohn, CFRE


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Meet Bill. The self-professed evangelist for strategic philanthropy just may be the godfather of healthcare philanthropy. With more than 30 years under his belt in the development sector, this CEO of San Diego's Sharp HealthCare Foundation wants us to stop talking about being costly and start talking about being profitable. We're talking about the intentionality behind syncing development and strategic plans and celebrating frontline healthcare heroes.

Episode Highlights

  • The power of philanthropy throughout the COVID-19 pandemic (4:00)
  • Bill’s story and career journey at Sharp HealthCare (6:15)
  • The intentionality of syncing your development plans with the strategic plans of your organizations (10:31)
  • Inspiration is the essence of philanthropy (14:15)
  • Always start with a story of inspired giving. Our organizations have large, complex strategic plans, but get it down to a powerful 5 minute story that will inspire (16:05)
  • Building strategy: Focus on vision. What is it that you see that you need to do? What are the investments that are required to achieve that? (20:00)
  • There are only three ways you raise money: you acquire, you retain, and you grow (20:55)
  • Sharp’s $100 Million Inspire Campaign (23:07)
  • Sharp’s Guardian Angel program and their acquisition strategy and a powerful patient story (30:00)
  • Bill’s One Good Thing: have people skills, a work ethic, and attention to detail. Be an officer for philanthropy.


For more information and episode details visit: www.weareforgood.com/episode/76

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!

Want to hear insider details and to get our best roundup of tips, freebies, resources and show notes from each episode? Join the Good Community - it's free! Visit www.weareforgood.com/hello 


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