Sport's Cutting Edge

#94: The Aussie sportstech story of 2024: Iggy Jovanovic and Gerford AI light up Team USA in Paris


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The greatest sports team of all time is the US Olympic Team,

and Team USA has been epically dominant in the pool.

In the land of NASA, the Pentagon, and an America-first mentality, one of the biggest revelations of the Paris Olympics was that Team USA would hire an Australian business to run the sports performance tech in the pool.

Iggy Jovanovic’s Gerford AI powered the Americans to another supreme performance, where they topped the medal tally.

Off the back of Paris, Gerford is now being head-hunted by big finance and big medicine to incorporate their tech into those critical fields.

Gerford also worked hand-in-hand with David Beckham’s esports company Guild in 2024, and helped them rocket up the global rankings.

Today we celebrate Aussie sportstech’s global prowess, and the might of Iggy and his team!

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Sport's Cutting EdgeBy ASTN


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