Women in Customer Success Podcast

95 - The Impact of Targets on Customer-Centricity - Niki Clarke-Crossman


Listen Later

Text us your questions and thoughts!

Get ready to meet Nikki Clarke-Crossman, Global Head of Customer Success at Coherent. Nikki shares her experiences of leading teams in changing economic environments, as well as her interesting PhD research in Customer Success. In particular, she's exploring the ambidexterity between being customer-centric while also reaching the company's revenue goals and targets. 


Main takeaways:

  • 1️⃣ Customer-focused vs Business growth-focused: If Customer success is all about being customer-focused, it's important to find the balance between driving company growth and facilitating customer needs.
  • 2️⃣ The challenge of customer centricity in a SaaS organization: Can we truly be customer-centric when we have targets and revenue goals to meet? This ambidexterity within the CS role and organization itself is something that Nikki is diving deep into with her ongoing PhD research.
  • 3️⃣ The Customer Success Skills for the Future: Customer success has evolved in recent years, emphasizing adoption, usage, operations, metrics, and digital success. In the future, technical proficiency and commercial acumen will be the essential skills for the job.


Episode chapters:

  • [00:05:41] Can we truly be customer-centric in CS?
  • [00:11:21] Customer success has evolved and now requires diverse skills, including business acumen and technical skills
  • [00:13:49] Will CS teams still be relevant in non-business critical environments? 
  • [00:23:51] Master the product, embrace challenges, and maintain rhythm.


Follow the guest: 

  • Follow Niki!
  • Check out the Customer Success Executive Circle!

__________________________________________________
About Women in Customer Success Podcast:

Women in Customer Success Podcast is the first women-only podcast for Customer Success professionals, where remarkable ladies of Customer Success connect, inspire and champion each other.


Follow:

Women in Customer Success

  • Website - https://www.womenincs.co/podcast
  • LinkedIn - linkedin.com/company/womenincs
  • Instagram: https://www.instagram.com/womenincs.co/

Host Marija Skobe-Pilley

  • LinkedIn - https://www.linkedin.com/in/mspilley/

Check out our Courses:

  • The Revenue CSM - https://womenincs.co/the-revenue-csm



...more
View all episodesView all episodes
Download on the App Store

Women in Customer Success PodcastBy Marija Skobe-Pilley

  • 5
  • 5
  • 5
  • 5
  • 5

5

23 ratings


More shows like Women in Customer Success Podcast

View all
The Daily by The New York Times

The Daily

112,333 Listeners

Up First from NPR by NPR

Up First from NPR

56,404 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,625 Listeners

Think Fast Talk Smart: Communication Techniques by Matt Abrahams, Think Fast Talk Smart

Think Fast Talk Smart: Communication Techniques

804 Listeners

All-In with Chamath, Jason, Sacks  Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks Friedberg

9,840 Listeners

A Bit of Optimism by Simon Sinek

A Bit of Optimism

2,110 Listeners

בזמן שעבדתם by mako מאקו

בזמן שעבדתם

91 Listeners

The Rest Is History by Goalhanger

The Rest Is History

14,446 Listeners

The Daily Motivation by Lewis Howes

The Daily Motivation

911 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,347 Listeners

HBR On Leadership by Harvard Business Review

HBR On Leadership

158 Listeners

The Economics of Everyday Things by Freakonomics Network & Zachary Crockett

The Economics of Everyday Things

1,655 Listeners

The Tucker Carlson Show by Tucker Carlson Network

The Tucker Carlson Show

17,036 Listeners

Customer Success Career Coach, Career Tips and Proven Job Interview Strategies For Every Customer Success Manager by Carly Agar | Customer Success Career Coach

Customer Success Career Coach, Career Tips and Proven Job Interview Strategies For Every Customer Success Manager

81 Listeners

The Customer Success Pro Podcast by Anika Zubair

The Customer Success Pro Podcast

7 Listeners