The Collective Podcast

A Mission of Relevancy and Opportunity w/Jason Frazier


Listen Later

On this episode, Frazier joins Sean Zalmanoff to talk about being on a mission of relevancy for the mortgage industry. Frazier and Sean also discuss AIME's recent event, marketing strategies, being a tech-enhanced loan officer,  and the massive opportunities that loan officers have in front of them. 

1:15 Intro to Frazier

2:30 The mission of relevancy

5:15 AIME and Fuse recap

12:00 Power 90

13:40 Marketing strategies

21:00 Using tech wisely

25:00 This is your time


Quotes:

“We want this business to endure and not be taken over by the headset jockeys.”

“Advisors in this industry understand that one size fits all does not exist in our industry.”

“AIME is about leveling up the entire mortgage broker community.”

“The opportunity lies with LOs who can bridge the gap efficiently between the offline and online COVID world.”

“The more that you’re omnipresent, the better opportunity you have at conversion.”

“This next decade is going to be won by the experts.”

“Now is the best time ever to be in the mortgage industry because there is so much opportunity.”

Key Takeaways:

Technology needs to be a tool to enhance the modern LO, not replace them. 

The LOs need to have a focus on being relevant to the modern consumer or risk being forgotten. 

Mortgage events that don’t include everyday professionals will eventually fade into obscurity.

2020 was a unicorn event and you cannot base your business strategy on how you did business. 

The consumer journey is not linear and you have to adjust your messaging to be where they are. 

Awareness is always your first marketing step. 

Links:

Next Level Loan Officers - www.BecomeNL.com

Loan Officer Events - loanofficerevents.com

Next Level Coaching Call - https://nl.nextlevello.com/schedule-consultationebk1Ea8h 

Social Media:

Facebook - https://www.facebook.com/NextLevelLoanOfficers/

YouTube - https://www.youtube.com/channel/UCwSyHzkvBri1YWJSH7df1CQ

LinkedIn - https://www.linkedin.com/company/next-level-loan-officers/about/


Text the word: nextlevel to 36260 to download our app

...more
View all episodesView all episodes
Download on the App Store

The Collective PodcastBy The Collective Coaching

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

52 ratings


More shows like The Collective Podcast

View all
It's a Good Life by Brian Buffini

It's a Good Life

2,534 Listeners

Loan Officer Freedom by Carl White

Loan Officer Freedom

754 Listeners

Mortgage Marketing Radio by Mortgage Marketing Radio

Mortgage Marketing Radio

263 Listeners

Loan Officer Leadership by Steve Kyles

Loan Officer Leadership

217 Listeners

Bedros Keuilian Podcast Show by Bedros Keuilian

Bedros Keuilian Podcast Show

2,282 Listeners

Mortgage Marketing Expert by Phil Treadwell

Mortgage Marketing Expert

62 Listeners

Art of Mortgage Marketing by Doren Aldana

Art of Mortgage Marketing

12 Listeners

AIME Podcast Network by AIME Podcast Network

AIME Podcast Network

72 Listeners

HousingWire Daily by HousingWire

HousingWire Daily

168 Listeners

Loan Officer Marketing with Chris Johnstone by Chris Johnstone

Loan Officer Marketing with Chris Johnstone

16 Listeners

Good. Better. Broker. by Justin White

Good. Better. Broker.

51 Listeners

The Loan Officer Podcast by Dustin Owen

The Loan Officer Podcast

208 Listeners

The 360 Experience by Tim Braheem

The 360 Experience

26 Listeners

Mortgage Loan Officer Podcast by Frank Garay

Mortgage Loan Officer Podcast

26 Listeners

Coaching with Chris by Coaching with Chris Vinson

Coaching with Chris

3 Listeners