In this episode of "No Longer Credentialed," we dive deep into the transformative power of AI in the sports industry. We’ll discuss how AI is reshaping workflows, content creation, and communication strategies for sports professionals. From practical tips on using ChatGPT for copywriting and PR to the importance of maintaining a human touch, the conversation is packed with real-world examples and candid stories from decades in the field. 

Barca is Up To His Ears with certain content traditions that are overdue for retirement. 

Whether you’re a comms pro, coach, or just curious about the future of work. We’ve got it all.

We’re also sponsored by, shoot we forgot because we generated it in AI. Either way, we hope that the check is in the mail.

Timestamps:

0:00 – Introduction: Why AI matters in sports

1:17 – The real story behind sports comms careers

3:17 – Main segment: Practical AI tools for workflow and efficiency

5:41 – Copywriting, brand voice, and the role of AI

14:21 – PR, media relations, and AI’s impact

45:00 – Rethinking social media: this idea needs to head to retirement home

61:33 – Final thoughts and what’s next

This episode was produced and written by Brandon Barca and Andy Boggs.

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