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Aligning Your Product, Personal Brand and Content Marketing with Steph Newton from Ambr
Steph Newton - previously at Spotify and Uber, is one of the 3 co-founders at Ambr - a Proactive Workplace Wellbeing Platform.
Content marketing on the founders' personal LinkedIn pages and the company's LinkedIn page and blog evolves around 5 organizational root cases for burnout prevention: workload, time boundaries, relationship, autonomy, and recognition that closely ties into a product offering.
Consistency and accountability of posts and reusing existing content are important.
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By KatiaSteph Newton - previously at Spotify and Uber, is one of the 3 co-founders at Ambr - a Proactive Workplace Wellbeing Platform.
Content marketing on the founders' personal LinkedIn pages and the company's LinkedIn page and blog evolves around 5 organizational root cases for burnout prevention: workload, time boundaries, relationship, autonomy, and recognition that closely ties into a product offering.
Consistency and accountability of posts and reusing existing content are important.