Rupert Maconick sits down to chat with Amanda Fève about creating long-standing relationships with brands,  interpreting data, and championing effectiveness. 

Amanda Fève is the Chief Strategy Officer of TBWA\Media Arts Lab, Apple's dedicated creative agency.  

Rupert Maconick is the Founder and Executive Producer of Saville Productions. Saville Productions works with major brands to produce brand-sponsored films and documentaries on a wide range of social and environmental issues.