I sat down with Mr Amit Sarda, Founder/MD of a successful National beauty & wellness brand, a vociferous animal lover with a passion for Indian products. He remains an affable man and can chat at length about anything in the world…A wide-ranging commentary on Indian ingredients, stark food, the importance of analytics in the retail industry, and a lot about the beauty industry. As a businessman who started selling his products from scratch, he definitely navigates the balance between passion and his business milestones. A prolific example of a homegrown business & a super successful homegrown brand, Mr Amit Sarda often comments publicly on retail, marketing, businesses, and startups. I would have sat longer but I ran out of time.