VET S.O.S. Podcast

Battlefield Leadership Meets Modern Marketing: Lessons from “Never Outmatched” with Lee Pepper


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In this episode of VET S.O.S. Presents The Scoop, host Kingsley Scott interviews Lee Pepper, author of Never Outmatched, to explore how battlefield-tested leadership translates into winning business strategies.Lee shares how lessons from the Army—from decision-making under pressure to leveraging limited resources—can transform modern marketing and corporate culture. He breaks down principles like commander's intent, force multiplication, and the “hammer and anvil” philosophy, revealing how veterans can lead with clarity, innovation, and trust.Whether you’re a veteran transitioning to business, a leader seeking sharper strategy, or an entrepreneur looking for your edge, this episode delivers a masterclass in leadership and adaptability.Listen now to learn how to outthink, outmaneuver, and outlast your competition—while never being outmatched.#VETSOS #TheScoopPodcast #VeteranPodcast #NeverOutmatched #LeePepper #LeadershipStrategy #MilitaryToMarketing #VeteranBusiness #CommandersIntent #BattlefieldWisdom #GrabTheLifeline
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VET S.O.S. PodcastBy Shawn Welsh, Mark Elder, Eric Brew, Keith Cassant