Sign up to save your podcasts
Or
Share BBY Show S4 Ep15: So you want to build your own Brand You? with Craig Lee
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
BBY Show S4 Ep15: So you want to build your own Brand You? with Craig Lee
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS:
Know what hat you’re wearing - we’ve got to be very clear about how we signal the people working in our team in what capacity we are speaking.
Business is an ecosystem and we all have our specific job to do. It's not your IP, it's not your brand, it's not all the other things that we put together, it's who you are as you appear in front of your client.
Linking to the passion that you do things with becomes self-energizing, and that becomes your strength.
When you appear more authentic, you will come across as more credible - when you connect better you create more sales
Have a strategy about being as decisive as doing what you are not going to do and what you’re going to do. Everything business does either makes the brand or breaks the brand.
RESOURCES MENTIONED:
QBQ! Jon G Miller. The question behind the question. Personal accountability in work and in life: https://qbq.com/qbq-the-question-behind-the-question/ Dare to Lead: Brene Brown. Leadership: https://www.youtube.com/watch?v=uk68F2Jl3q8 Power of Why. Simon Sinek: https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en
Marcus Buckingham Invest in Your Strength’s - https://www.youtube.com/watch?v=HDclGisv57E Love & Work - https://www.youtube.com/watch?v=rEsuBrdtwCI Stand Out. Marcus Buckingham: Strengths and helping people grow their strengths: https://www.youtube.com/watch?v=Kf8IO38rweE
ABOUT OUR GUEST:
Craig helps business leaders join the dots between their customers, their brands, and their employees to deliver experiences that matter - profitably and sustainably. He is a global expert in customer, employee, and leadership experience, strategy, marketing, and bringing brands to life.
He is a recognized Experience leader, an International Speaker, Non-Executive Director, and Customer Experience Advisor to global companies, and a C-suite coach, mentor, and trainer. He has led large-scale organisational change as a senior leader, designed, and advised on deploying business transformation programmes in significant service and B2B organisations for over 30 years.
He has worked in the financial services, telecoms, luxury and premium retail, technology, education, hospitality, healthcare, and travel sectors. Clients have included Etihad Airlines, Barclays Wealth Management, HSBC, Telefonica, STC, Etisalat, Batelco, Telus, Bulgari, Versace, Salvatore Ferragamo, De Beers, Cartier, Benefit Cosmetics, Chopard, Salesforce, etc. He previously held the position of Customer Experience and Brand at Emirates.
CONNECT WITH CRAIG LEE:
Email: [email protected] Email: [email protected] Linkedin: https://www.linkedin.com/in/craigleecx/ Twitter: @craigleedxb Website: www.kineticcs.com ABOUT THE HOST:
Kym Hamer is an international business coach, serial entrepreneur, and the creator of Building Brand You™, a methodology helping organisations, teams and individuals to build visibility and reputational rigor as essential building blocks for delivering sustained business value. In 2020, she was nominated as one of the Top 100 Women in B2B Leadership influencers, and in 2021 as one of the Top 50 in Change Management and Top 30 in Marketing, Mindset/Mental Health and Top 10 in Entrepreneurship, by Thinkers360, the world’s first open platform for thought leaders.
Kym is Founder & CEO of Artemis Futures International, a Founding Board Member of the Customer Experience & Service Association Middle East & Co-founder of CXSA Group Ltd. as well as a member of the strategy faculty for Homeward Bound, a global initiative reaching 1.8 billion people that is equipping women in STEMM to lead and shape the future of our planet.
In between all of these things, you'll find her curled up in a corner with her nose in a book.
Building Brand You™:
BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou BBY Podcast - https://podfollow.com/building-brand-you/ The VICE Squad:
Take the audit - https://www.artemisfutures.co.uk/quizzes/take-the-audit/ Tell me more/purchase the programme - https://www.artemisfutures.co.uk/tell-me-more-about-the-vice-squad/ CONNECT WITH KYM HAMER:
LinkedIn - https://linkedin.com/in/kymhamer/ Instagram - https://www.instagram.com/kymhamerartemis/ Twitter - https://www.twitter.com/kymhamerartemis/ Facebook - https://www.facebook.com/kymhamerartemis/ Schedule a Call - https://calendly.com/kymhamer/bbychat/ HOSTED BY: Kym Hamer DISCLAIMER:
The views, information or opinions expressed during the Building Brand You™ podcast series are solely those of the individuals involved and do not necessarily represent any other entities, agencies, organisations, or companies. Building Brand You™ is not responsible and does not verify for accuracy of any of the information contained in the podcast available for listening on this site. The primary purpose of this podcast is to educate and inform. This podcast does not constitute legal advice or services.
Subscribe to Building Brand You on Soundwise
View all episodes
By Kym Hamer
5
77 ratings
Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you.
KEY TAKEAWAYS:
Know what hat you’re wearing - we’ve got to be very clear about how we signal the people working in our team in what capacity we are speaking.
Business is an ecosystem and we all have our specific job to do. It's not your IP, it's not your brand, it's not all the other things that we put together, it's who you are as you appear in front of your client.
Linking to the passion that you do things with becomes self-energizing, and that becomes your strength.
When you appear more authentic, you will come across as more credible - when you connect better you create more sales
Have a strategy about being as decisive as doing what you are not going to do and what you’re going to do. Everything business does either makes the brand or breaks the brand.
RESOURCES MENTIONED:
QBQ! Jon G Miller. The question behind the question. Personal accountability in work and in life: https://qbq.com/qbq-the-question-behind-the-question/ Dare to Lead: Brene Brown. Leadership: https://www.youtube.com/watch?v=uk68F2Jl3q8 Power of Why. Simon Sinek: https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en
Marcus Buckingham Invest in Your Strength’s - https://www.youtube.com/watch?v=HDclGisv57E Love & Work - https://www.youtube.com/watch?v=rEsuBrdtwCI Stand Out. Marcus Buckingham: Strengths and helping people grow their strengths: https://www.youtube.com/watch?v=Kf8IO38rweE
ABOUT OUR GUEST:
Craig helps business leaders join the dots between their customers, their brands, and their employees to deliver experiences that matter - profitably and sustainably. He is a global expert in customer, employee, and leadership experience, strategy, marketing, and bringing brands to life.
He is a recognized Experience leader, an International Speaker, Non-Executive Director, and Customer Experience Advisor to global companies, and a C-suite coach, mentor, and trainer. He has led large-scale organisational change as a senior leader, designed, and advised on deploying business transformation programmes in significant service and B2B organisations for over 30 years.
He has worked in the financial services, telecoms, luxury and premium retail, technology, education, hospitality, healthcare, and travel sectors. Clients have included Etihad Airlines, Barclays Wealth Management, HSBC, Telefonica, STC, Etisalat, Batelco, Telus, Bulgari, Versace, Salvatore Ferragamo, De Beers, Cartier, Benefit Cosmetics, Chopard, Salesforce, etc. He previously held the position of Customer Experience and Brand at Emirates.
CONNECT WITH CRAIG LEE:
Email: [email protected] Email: [email protected] Linkedin: https://www.linkedin.com/in/craigleecx/ Twitter: @craigleedxb Website: www.kineticcs.com ABOUT THE HOST:
Kym Hamer is an international business coach, serial entrepreneur, and the creator of Building Brand You™, a methodology helping organisations, teams and individuals to build visibility and reputational rigor as essential building blocks for delivering sustained business value. In 2020, she was nominated as one of the Top 100 Women in B2B Leadership influencers, and in 2021 as one of the Top 50 in Change Management and Top 30 in Marketing, Mindset/Mental Health and Top 10 in Entrepreneurship, by Thinkers360, the world’s first open platform for thought leaders.
Kym is Founder & CEO of Artemis Futures International, a Founding Board Member of the Customer Experience & Service Association Middle East & Co-founder of CXSA Group Ltd. as well as a member of the strategy faculty for Homeward Bound, a global initiative reaching 1.8 billion people that is equipping women in STEMM to lead and shape the future of our planet.
In between all of these things, you'll find her curled up in a corner with her nose in a book.
Building Brand You™:
BBY Facebook Group - https://www.facebook.com/groups/buildingbrandyou BBY Podcast - https://podfollow.com/building-brand-you/ The VICE Squad:
Take the audit - https://www.artemisfutures.co.uk/quizzes/take-the-audit/ Tell me more/purchase the programme - https://www.artemisfutures.co.uk/tell-me-more-about-the-vice-squad/ CONNECT WITH KYM HAMER:
LinkedIn - https://linkedin.com/in/kymhamer/ Instagram - https://www.instagram.com/kymhamerartemis/ Twitter - https://www.twitter.com/kymhamerartemis/ Facebook - https://www.facebook.com/kymhamerartemis/ Schedule a Call - https://calendly.com/kymhamer/bbychat/ HOSTED BY: Kym Hamer DISCLAIMER:
The views, information or opinions expressed during the Building Brand You™ podcast series are solely those of the individuals involved and do not necessarily represent any other entities, agencies, organisations, or companies. Building Brand You™ is not responsible and does not verify for accuracy of any of the information contained in the podcast available for listening on this site. The primary purpose of this podcast is to educate and inform. This podcast does not constitute legal advice or services.
Subscribe to Building Brand You on Soundwise