What if your biggest insecurity could become the foundation of a business that changes lives?

In this episode of Womenpreneur Asia, I sit down with Beby Kale Lena, an Indonesian entrepreneur who lives in Bali who turned her struggle with curly hair into a viral beauty brand.

This episode was recorded in Beby Kale Lena’s villa in Sanur, Bali because I had booked a stay at her villa in August.

Growing up in Timor island, East Indonesia, Beby spent years trying to hide her natural curls. and big hair. She straightened and damaged her hair so much that a hairstylist said her hair was "crispy".

But when she learned how to care for them, she not only transformed her own confidence - she helped other women do the same.

We talk about how her homemade hair oil went viral on Twitter and TikTok, why she walked away from a 17-year career in finance, and how her mission today is about so much more than hair.

If you’ve ever doubted yourself, this conversation will remind you that what makes you different might just be your superpower.

Show Notes with Timestamps

• [00:05] Meeting Beby in her Bali villa and how her story began with her hair.
• [08:00] From a financial and insurance career to following her dream of living in Bali.
• [13:00] How mixing oils for herself turned into a viral business by accident!
• [20:00] The life-changing feedback from women who used her products which changed how she perceives her products and business
• [38:00] Going viral on TikTok by breaking all its rules and the challenges, anxiety and opportunities. that emerged afterwards
• [55:00] Beby’s reflections what she considers a simple yet contented life in Bali.

3 Key Takeaways

1. Your insecurities can spark ideas that inspire and empower others.
2. Authentic storytelling is more powerful than polished marketing.
3. True self-love means treating yourself with care, not comparison.

For the full show notes and links to Beby's socials, visit WomenpreneurAsia.com

This episode is sponsored by Redbox Studio.