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Brand Reality #5: Every brand is a story. Tell it well.
Storytelling is the most elemental form of human communication. People pass along their brand experiences to others in the form of a story. This is how the human brain processes and defines information. It notes somethin
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By [email protected] (Brandtrust)Storytelling is the most elemental form of human communication. People pass along their brand experiences to others in the form of a story. This is how the human brain processes and defines information. It notes somethin