On this episode of #ThePlaybook, Jesse Purewal, Global Head of Brand at Qualtrics, shares his thoughts on:


[:45] - Why generating a breakthrough is all about balance 

[3:05] - How “keeping score” with your clients will lead to diminished results

[6:43] - The single biggest challenge that comes with building a technology brand 

[9:43] - How to rebuild a brand so that it is more focused on the customer and more modern 


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Building a Brand That Resonates With Your Consumers | Interview With Jesse Purewall, Global Head of Brand at Qualtrics

Welcome to The Playbook, hosted by entrepreneur, CEO, author and keynote speaker David Meltzer. On the podcast you’ll find a mix of interviews, Q&A, fireside chats, keynotes, and exclusive conversations with the most influential CEO’s, sports icons, and successful entrepreneurs who share their personal and professional play-by-play of the “what”, “why”, and “how” to achieve anything you set your mind to.

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In today's episode, I engage in a dynamic Q&A session, offering personal and professional insights in response to a variety of questions from our audience. This episode is packed with advice on building brand presence across multiple platforms, the importance of networking and community building, and leveraging opportunities in entrepreneurship. I share strategies to maximize reach and impact, and explain how consistent, persistent effort can empower and inspire others. Listen in for actionable tips on how to enhance your professional journey and personal growth.
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Building a Brand That Resonates With Your Consumers | Interview With Jesse Purewall, Global Head of Brand at Qualtrics

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