Success Saudi

Building Community Through Endurance: Insights from Nezar Al-Tuwaijri

Listen Later

In this episode, we sit down with Nezar Al-Tuwaijri, founder and CEO of Race Arabia, the trailblazing organization creating world-class endurance events in Saudi Arabia. Nezar shares his journey from building a small running community to establishing a leading endurance event firm shaping the kingdom’s fitness culture.


Key highlights from our conversation:

  • From Passion to Purpose: Nezar's journey from being a Boston runner to founding Race Arabia, emphasizing community building.
  • Overcoming Challenges: Race Arabia’s path to success despite market skepticism, stakeholder issues, and operational hurdles.
  • Participant-Centered Experiences: The focus on passionate teams and unforgettable participant experiences as core to Race Arabia's mission.
  • Lessons from Failure: Early struggles with stakeholder management and logistics refined Nezar's approach to event planning.
  • Growing a Movement: Nezar's strategies to transform a casual running group into a thriving community, with ambitions for international-level road races.
    • ...more
    View all episodesView all episodes
    Download on the App Store
    Success SaudiBy Maria Cometti