CannaInsider - Interviews with the Business Leaders of The Legal Cannabis, Marijuana, CBD Industry

Ep 288 - Cannabis Customers Crave In-Store Experiences, He Delivers...

01.20.2020 - By Matthew KindPlay

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With online shopping at an all-time high, dispensaries are looking for more and more ways to create retail experiences that inspire customers to shop in-store. Today’s guest is Shryne Group Executive Chairman Jon Avidor, who will explain why customers line up for his cannabis dispensaries AND what experiential retail means for cannabis. Learn more at https://shrynegroup.com Key Takeaways: Jon’s background as a business attorney and what inspired him to enter the cannabis space An inside look at Los Angeles-based cannabis holding company Shryne Group Inc. Ways in which California’s cannabis market affects the rest of the country Why Jon believes it’s important for Shryne Group to be a vertically-integrated company in the cannabis industry How Jon has created experiential retail experiences so successful that customers line up at his dispensaries Jon’s advice on how to spark excitement in customers with fun attractions like Instagram pods, art murals for photo-taking, etc. The types of people dispensaries need on their team to achieve an exciting in-store environment Exciting things to expect from Shryne Group in the next 12 months

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