In this episode of Add To Cart, we checkout Bettina McLeod, Founder and CEO of Try@Home, a digital platform allowing brands to offer their customers a way to touch, feel and of course try on products from the comfort of their own lounge room.  With a background in buying and selling eCommerce businesses, Bettina realised that much loved quality brands were missing out on sales because their customers hadn’t been able to get their hands, quite literally, on their products.  By developing the tech to support this process, Bettina and the team at Try@Home have seen average order value increases of up to 88% for brands such as Sirens Swimwear, one of the early adopters.  

Links from the episode:

Bonnie X Kind

ReWork by  Jason Fried and David Heinemeier Hansson

Bettina McLeod from Try@Home: Reinventing The Wardrobe | #230

Questions answered in the podcast:

• What is the weirdest thing you’ve ever bought online? 
• Who is your favourite retailer? 
• Which retail fad do you wish was history?
• Can you recommend a book or podcast that our listeners should immediately get into? 
• Finish this sentence.  The future of retail is… 

This episode was brought to you by…

eSuite

About your co-host: Bettina McLeod from Try@Home

Bettina McLeod is a visionary leader who blends operational systems and marketing to better the lifestyle and experiences of others. Over the last 25 years, Bettina has built, grown and transformed numerous brands. She has a strategist background, loves to problem solve, and is the current owner of two businesses, a stunning 1950-60s swimwear label, called Sirens Swimwear and her new technology platform Try@Home.

You can contact Bettina at LinkedIn

About your host: Nathan Bush from eSuite

Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

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Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

Connect With Us

Visit the website for more learning resources and join the ATC Community.

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Contact Nathan: https://www.linkedin.com/in/nathbush/

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