In this episode, Jake welcomes Paden Squires, a dynamic CPA and podcast host breaking the mold with a unique blend of social charisma and financial expertise.

You’ll learn:

• How Paden’s journey from rural beginnings to thriving entrepreneur blends personality with precision.
• Why clarity and focus in your messaging and network are essential to attracting the right clients.
• How Paden built his podcast, “Behind Their Success,” as a powerful platform to share inspiring entrepreneurial stories and create real human connections.
• The importance of asking great questions and truly listening to guide clients to their own conclusions.
• Why self-awareness and personal growth are foundational to business success.
• Insights on overcoming fear through consistent action and exposure.
• How framing your vision and falling in love with the process drives sustainable motivation.
• The role of generosity and the “go giver” mindset in building authentic, lasting relationships.
• Paden’s clear focus on high-value clients while staying open to passionate newcomers with the right mindset.

If you want practical inspiration for building a business and brand that’s true to you, this episode is a goldmine.

Check out Behind Their Success: https://podcasts.apple.com/us/podcast/behind-their-success-advice-for-entrepreneurs/id1723352366

Learn more about Paden: https://www.padensquires.com/

This episode is brought to you by Orchestraight, You can get a free trial of Orchestraight, an NLP based Lead Gen tool, for 7 days, up at orchestraight.com.

Orchestraight, The straightest path to success.

This episode is brought to you by Orchestraight. You can get a free trial of Orchestraight, an NLP based Lead Gen tool, for 7 days, up at orchestraight.com.

Orchestraight. The straightest path to success.