Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Conflict of Interest, Foot In the Door & Better Leads | #AskSwenk | Ep #112


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On this episode of #AskSwenk, we'll cover: How to handle clients who think you have a conflict of interest because you're specialized in a niche. Also, ways to get your foot in the door with new clients, plus getting better business leads for your sales team.

This Week's Questions: Tackling Conflict of Interest

{0:29} Giles asked: "We specialize in design and marketing for the bar and restaurant sector. We've recently had a couple of meetings with prospects who were concerned about a conflict of interest as we already do work for one of the largest players in this sector in the UK. How would you tackle their concerns?"

Getting Your Foot in the Door

{2:36} Bobby asked: "What assessments would you use for getting a foot in the door with a client?"

Finding Better Business Leads

{5:16} Phil asked: "There's one thing I consistently hear from my sales team and that is 'it's just bad timing for the client right now.' Have you found a good way to overcome this objection? "

Related: http://jasonswenk.com/askswenk50

Improve Your Agency

Now that you have strategies for getting your foot in the door and bringing in better business leads for your digital agency, what's next on your list? What other challenges and obstacles are you facing preventing you taking your business to the next level?

I have covered topics from how to handle a recession or how to increase your profits without losing customers for your agency. Or maybe you want to know the four phases of growth within your agency and want extra help in taking your agency to the next level and sell your agency for a larger profit? I have all the information you need to help you through it.

You can learn more about my life and my experience as well as lots of tips, tricks and insights by reading our blogs that cover a wide variety of topics.

If videos are more your thing, don't worry, i've got you covered! You can check out more from my Ask Swenk series and more of my videos on my Youtube channel. There you will find advice from myself and other agency experts.

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Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing AgenciesBy Jason Swenk

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