Songwriter Insights: Nuts and Bolts Talk for Today's Music Biz

Cory Wilkins talks about artist branding, social media and stage craft

12.09.2014 - By Host: Ken Lehnig / Producer: David DoddsPlay

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Cory Wilkins is a Country artist and popular live performer living in San Diego, California. His EP Beyond the Bonfire, released in September 2013, includes six songs in Wilkins’ trademark Outlaw Riff Country style. His physical, entertaining stage presence has earned Wilkins opening spots for Country Stars Montgomery Gentry and Blues Virtuoso Darryl Mansfield. Wilkins’ Dive Bars and Guitars Tour dates are scheduled across the Southwest and beyond through the end of 2014.

What’s Covered

* Old Music Business vs. New Music Business

The advantage of the new music business

You are responsible for the business of selling you as an artist

* The need to brand and/or humanize yourself as an artist

The importance of a cohesive web presence.

Seeing yourself as a commodity

Knowing who your audience is.

* Social Media is big

Know who you are as an artist.

The difference between YouTube, Twitter, and Facebook and how to use them.

* The need for having a website

The importance of a unique URL

What should be on a singer/songwriter or band site

The importance of an email fan list

* On stage craft

Structure a playlist that works

Creating moments

The need to create a connection to your audience

References and Resources

The Live Music Method

Music Industry Blueprint

Rocket to the Stars

Tweepi.com

Blue Host for WordPress Website Hosting

Cory Wilkins Links

CoryWilkins.com

Amazon

YouTube

Twitter

Facebook Page

ReverbNation

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