EPIDEMIC with Dr. Celine Gounder

S1E70 / Country In-Roads: Building Vaccine Confidence in Rural America / Elizabeth Ellis, Dana Friend, Anna Loge, Chris Martin

04.15.2021 - By KFF Health News and JUST HUMAN PRODUCTIONSPlay

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"The messaging that we've done in West Virginia is, look, we are leading the country, and that has really given people a sense that we can dispel a lot of negative stereotypes. We can be a world leader in a positive way." -Chris Martin

Rural America's vaccine rollout has bucked expectations. A recent survey from the Kaiser Family Foundation found that four in 10 rural Americans reported getting at least their first dose of vaccine. That’s compared to three in 10 in urban and suburban areas. In this episode, we’re going to hear how healthcare workers are getting the word out about vaccination in three different rural communities. We’ll hear about the challenges to convincing people to get the vaccine, what’s working, and what it’s like to volunteer in a rural vaccination clinic.

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