Go-To Gal with Jaclyn Mellone: Online Marketing + Mindset for Female Entrepreneurs

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Episode #147. There’s one question we aren’t asking enough as we go to create an online course. It isn’t about the best platform or the most effective lead magnets. It’s asking the question, how do I actually teach so that my students are successful? Lindsay Padilla recognized this need and built an amazing business out of it! It’s time to set aside all the tech talk and marketing know-how to talk about becoming a teacher who gets students good results. Listen now to improve your teaching prowess with Lindsay’s expert advice and uncover the journey that led Lindsay to an unexpected industry.  In This Episode You’ll Learn:Why your course doesn’t necessarily have to be in video formatWhat it’s like building a business in an industry outside your comfort zoneHow to start seeing yourself as the CEO of your new big idea Why we need to learn how to teach instead of just how to create a courseLindsay’s secret sauce process to being a better teacherFavorite Quotes “The fancy learning management system...that doesn't make you a better teacher. What makes you a better teacher is showing up for your students, learning how to teach better, and knowing that you're not going to teach it right the first time perfectly.” “Ultimately, your students’ success is going to lead to your success. That's what's going to lead to them wanting to be affiliates, referring friends, or just [writing] amazing testimonials.” “Even as a messy, nonlinear teacher, it doesn't mean you're not a good teacher...Even if it's messy, and your content isn't perfect, it doesn't mean you can't help people get that transformation, if you commit to helping them get that transformation.” More About Lindsay: Dr. Lindsay Padilla is the ex-professor-turned-entrepreneur behind On Course Social, the dynamic prompt calendar tool, and Build a Better Beta, an online program that helps experts and educators alike launch their first courses quickly and easily. She is also the CEO and co-founder of Hello Audio, which takes your content and creates private audio feeds to make consumption easier for your people! All of her frameworks were born out of her tenure-track years teaching adults online at a community college, the ridiculous amount of learning she's done in all things education, and the years spent growing her course creation business online.  With this unique background, she is also the rambunctious host of the Wealthy Teachers Podcast, which covers the business of teaching online. Find Lindsay:FacebookInstagramLinkedInWealthy Teachers CourseWebsite

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