Welcome to another episode of the Disruptors Podcast. In today's episode, Rob talks about culture in the work environment. How do you create an environment in your workplace so that your staff will work better?

Ask yourself, what do you stand for? what do you stand against? These questions can greatly help in creating an office environment your staff want to work in. How you manage and deal with culture is still very important. It’s the feel and the environment which the people work in, it’s the energy around the place. It’s your uniqueness and the values that are transmuted into a working environment.

KEY TAKEAWAYS

• The environment in which you work is important. You're either driving it or creating it.
• Values of your organization. Vision. It's your values. Culture values, for them, expanded on their individual values. And they became progressive, innovative and personal for the company.
• Your culture is your identity expressed through your organization. What makes you unique? For example a lasagna, it is one recipe, same ingredients but when everyone cooks it, it will taste different. Everyone will bring his or her own unique take and flavour in it. Same with business, what do you do better than other people?
• Brainstorming Exercise: What is unique about you? What are you good at? What do people say about you consistently? How do you like to do things differently? What do you know that others don't? What feedback do you get consistently?
• What you stand for and what you stand against and who you are and who you are not, so create your culture and stand by it.
• 3 things that are more important than money: Progression, Recognition and Autonomy.
• Recognition. No matter how many times you tell someone they're amazing. You still probably didn't do it enough. No matter how much love you spray out in your office, no matter how much good energy you put out into your culture and environment, there will always be someone that's not happy. All you can do is what you can do.
• Purveyor of good energy. Put this energy into your staff and your staff will put this energy into the customers.
• Criticism/Critics. That's a necessary function of evolution.
• Valuable feedback from critics. Listening to critics where they've got valuable feedback, it improves your offering.
• Persistence and progress always create resistance. So, you should be who you are and do what you think is the right thing to do.
• The more controversial or polarizing or like if you're extremely left, you will really wind up people who are really right.
• Only take an extreme stance when you extremely believe in it.
• The marketing, the sales, the speaking, the shouting, the ranting, the controversy, or whatever. It is all learned.

BEST MOMENTS

"If you have a decision to make and you have to make it, look at those values. And if the decision that you make aligns with those values."

"Try and create this environment both in the stuff that you put out there and the way that you are, this represents your culture."

"The more you grow, the more haters you have to take on, and they don't go away. I used to think the better I got, the less people would be critical of me. In reality, I learned the opposite. The better I got, more people would be critical of me."

“In general business, I do this. I stand for this. I fight this corner. This is who I am. And fine, you can say what you want. But, you are not gonna change the mission that I drive.”

“If you want to teach people, train people, lead people, and get them to buy your stuff, you have to put a flag in the ground, and say, this works. Do it like this, it works.”

[Business, mindset, entrepreneur, disruptors]

VALUABLE RESOURCES

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ABOUT THE HOST

Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors”

“If you don't risk anything, you risk everything”

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disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com