Welcome to The Daily Dealer—your go-to roundup of the top auto industry headlines for the day—keeping you informed and ahead. 

This episode is brought to you by Ikon Technologies – Ikon Technologies was founded by dealers, for dealers, to solve the daily challenges your dealership faces. Our no-cost Lot Management Platform, with Find the Car, Find the Keys™ technology, makes finding inventory easy, while our patented Smart Marketing platform and Dealer-branded Connect app drives customer loyalty and drive revenue growth back to your dealership. Schedule a demo today to see how Ikon Technologies can help drive your dealership’s success by visiting ikontechnologies.com

Today’s top stories:

1. Certified pre-owned car sales expected to slide as inventory tightens

https://news.dealershipguy.com/p/certified-pre-owned-car-sales-expected-to-slide-as-inventory-tightens-2025-01-20

2. TikTok’s role in car buying behavior is small but growing

https://news.dealershipguy.com/p/tiktok-s-role-in-car-buying-behavior-is-small-but-growing-2025-01-20

3. Automakers challenge federal automatic emergency braking rule in court

https://news.dealershipguy.com/p/automakers-challenge-federal-automatic-emergency-braking-rule-in-court-2025-01-20

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