In this episode, podcast host Dr. David Wright speaks with Darren Campbell, CEO and founder of Tree of Life Bookstores and CampusEDU. Darren is an entrepreneur who builds successful companies in the midst of competitive, challenging landscapes. Darren has a passion to dream big and bring unique solutions to the forefront.

At the outset of the conversation, Darren explains the origin of his entrepreneurial spirit. It started with a car he wanted to buy but his father stood in the way. He wanted to prove to his dad that he could take risks and it would be ok. Darren is quick to add that he loves his dad and that his dad passed on many wonderful things, but this one experience fueled his passion to want to prove that you could succeed even while taking risks.

Darren explains his path from business student at IWU to ordained minister to bookstore/coffee shop owner to the Tree of Life Bookstore business which will do $40 million in sales this year. He talks openly about how he saw opportunity in the textbook business even when a formidable competitor like Amazon joined the scene.

Tree of Life Bookstores is a family owned business shared by four family units and led by Darren. He talks about the positives and negatives of being in business with family. “The only thing worse than being in business with your family is NOT being in business with your family.” One significant positive he notes is that families have a long-term view rather than just a focus on the next quarter’s earnings.

The conversation turned to CampusEDU, Darren’s newest venture. He explains the opportunity for a fully redesigned online educational opportunity. His dreams for this venture will meet a need in education that has yet to be fulfilled – one that also comes with a lower price point. His belief is that students want an integrated faith-based educational experience but many cannot afford it. He sees an opportunity to create a fully viable low cost online educational option for students and Christian institutions.

Returning to his dad, Darren explained how his Dad led him to faith in Christ. He speaks about his own ability to take big risks because of the fear of the Lord – a truth rooted in the book of Proverbs. Darren believes the book of Proverbs is the best business book ever written, the best marriage book – the best parenting book – the best guide for pastors, CEO’s, or any job. He explains his mindset when going into a new business ventures and how truths learned by reaching the book of Proverbs guide his thinking.

The conversation ends with three thoughts – Darren explains a time of crisis of faith when a business venture didn’t work as planned. He explains his reasoning for making his business based in Marion, Indiana. And, he shares what he would say to the 20-year-old Darren Campbell if he had the opportunity.

Learn more about Tree of Life.Learn more about Practicing the Art of Faithful Presence.Learn more about host David Wright.