61: Deep Dive - Jaclyn Hill & YouTube Beauty Guru Drama, Explained

A (very) late night deep dive into today's current hot topic: the (allegedly) disastrous release of Jaclyn Hill's first products from her own makeup line, Jaclyn Cosmetics. In this episode, I explain why this is incredibly layered; from the product defects, to the implications of customer satisfaction versus safety, to her history with product launch issues, to her controversial approach to customer service, to the potential conspiracy as it relates to the timing of the launch relative to the dissolution of her marriage. This is an interesting case study of a major content creator entering into commerce and learning on the fly the importance of quality control, self control, and relinquishing control as it relates to owning up to one's mistakes. I also discuss the industry of YouTube drama channels, the other heavy hitters in the beauty tutorial realm, give my two cents on why people that are the face of products may deserve a little more grace, and go through some of the main hypotheses I've read online over the weekend. Enjoy!