11.19.2015 - By PwC Chair in Digital Economy
The rise of social capital is evidenced by valuations for organisations such as Strava, WhatsApp and Instagram. In a world where peer to peer platforms provide deep engagement for people, and as we move from the economy of corporations to the economy of people, having people (your customers) at the heart of your business model is critical for growth.
The Digital Week explores the value of social capital for corporations and how new and existing entities can harness the value of digital communities in their business strategies.
Professors Michael Rosemann and Marek Kowalkiewicz investigate these themes and ask:
What will the library of the future look like and behave? The same question can be applied to banks of the future, universities of the future and insurance providers of the future.
Who will develop these relationships? Who will ‘own’ these communities?