DTC Podcast

DTC Podcast | Ep 536: The Only Browse Abandon Email You’ll Ever Need | AKNF Preview of TWBERP


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In this DTC Podcast preview, we’re featuring a tactical deep dive from The World’s Best Retention & Email Podcast — hosted by Pilothouse’s Jordan Gordon.

In Episode 6, Jordan walks through the architecture of the only browse abandon email you’ll ever need — covering everything from when to trigger it, how to segment it, and what content to include to drive conversions.

What you’ll learn:

  • Why a single, well-built browse abandon flow can outperform segmented chaos
  • The ideal timing for follow-up emails (and how smart sending can break your flow)
  • How dynamic product feeds and recommendation logic boost post-click performance
  • If you run Klaviyo (or any email system), and you’re ready to maximize low-cost revenue from high-intent traffic, this episode is essential.

    Search “TWBERP” in your podcast player and subscribe for more retention strategy drops weekly.

    Timestamps:

    00:00 — The only browse abandon email you need

    02:45 — Triggers and category-based segmentation

    05:30 — Building one clean funnel vs. multiple funnels

    08:20 — Timing strategy and smart sending best practices

    11:15 — Writing subject lines that actually drive clicks

    15:00 — Dynamic content & product recommendations

    18:10 — Hero shots vs. showing the product first

    21:20 — Leveraging dynamic merchandising tactics

    24:00 — Overcoming objections & adding brand storytelling

    28:00 — Funnel flushers and discount strategies

    34:00 — Common mistakes in browse abandonment emails

    37:10 — Building a shoppable landing page experience

    Hashtags:

    #EmailMarketing #BrowseAbandonment #EcommerceMarketing #RetentionMarketing #KlaviyoTips #DTCMarketing #ShopifyEmail #EmailFlows #CustomerRetention #MarketingStrategy

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