"Mirreyes" is a colloquial term used in Mexico to talk about young people from the country's elite.

Known for their lavish and flashy lifestyle, the mirreyes are the offspring of Mexico's wealthiest politicians and business executives.

The obscene displays of wealth and luxury that are part of the mirreyes' daily life is a sad contrast to the realities of the majority of the Mexican population and a testimony of the rampant impunity and corruption of the wealthy class.

Click play to learn more about the evolution of the term 'mirreyes' and its role in Mexican society!