NXT on Brand Stories

EP #04 Nike: Waffles, Jordans, and the Swoosh That Took Over the World


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Nike wasn’t born in a boardroom—it was built on running tracks and waffle irons. Join us as we run through the inspiring journey of how a track coach and his former athlete turned a trunk full of sneakers into one of the world’s most iconic brands. From Air Jordans to “Just Do It,” discover how Nike mastered the art of innovation, marketing, and cultural relevance to become a global symbol of ambition.

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NXT on Brand StoriesBy National Xchange Talks