Pep Talks for Side Hustlers

Ep. 315 - From Solo Side-Hustle to CEO with Tasha Booth of The Launch Guild


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Tasha is not only an OBM who helps her clients launch their courses, podcasts and systems that business owners need to launch their businesses, but she also helps VA’s and OBM’s scale profitable businesses. She teaches entrepreneurs how to start as a VA, get to the next level as an OBM, and scale to an agency model. She not only followed this method herself in her own business, but she now teaches others how to do it as well.

I can totally relate to this as a web designer and a teacher to others on how to run their own web design businesses.

Talking to Tasha happened at the perfect time because we chatted around the same time I was feeling completely maxed out. I had yet to grow my team with Wendy and Natalie, and I wasn’t allowing Laura to fully thrive in her position and give her the things I knew I was able to take off my plate. Totally control-freak moment…

So as this feeling of overwhelm started to take over, this series of chatting with OBM’s suddenly fell together, starting with Sarah Noked back in Episode 311, now Tasha Booth, and upcoming, chatting with Amy Lockrin in episode 316. In each episode, we talked about how if you want to get to the next level, it’s so important to grow a team. But we also talked about how if you’re going to grow a team, you need standard operating procedures in your business where every process needs to be documented and consistent so your team can support you in a strategic way...and you’re not spending all your time answering questions for your team because you haven’t documented anything.

This happens to me all the time -- where I have a conversation on the podcast that nudges me in the right direction, and this conversation with Tasha was definitely one of those that really got me thinking that the universe was talking to me by sending me all of these OBM’s in a row… so I said, okay, I’m listening. I need to start documenting things and grow my team.

Tasha is here to talk about all of these things. One of the things I want my listeners to take away is that even if you’re just starting out, Tasha can help you in two ways: if you’re a VA or thinking about becoming one, she can help you start the correct way. And secondly, plan for the future. Document how you do everything, so when you do decide to bring a team on, you’re ready & you don’t have to write it all out in that moment. If you can do it as you go, when it’s time to bring on that first person, you’re ready for them & you don’t feel overwhelmed.

Before we start, I wanted to let you know that she’s going to be speaking at my Side Hustle to Self-Employed Summit! You can head to www.sidehustletoselfemployed.com to join the waitlist for a free ticket!

Tasha and I talk about:
  • How Tasha saw an opportunity to step in that led to a side-hustle that quickly replaced her day job income
  • Tasha’s journey to building a “business in a box” agency
  • Why you should be proactive in hiring and not reactive
  • The first steps for creating standard operating procedures
  • The thing you should do to make your business dreams a reality
  • Some of the common roadblocks that keep you from getting started
  • Her best advice if you are struggling to get traction in your side hustle
  • The belief Tasha had to change about herself to get where she is today
My favorite quotes from Tasha:
  • “What I realized quickly were was that the things that were simple for me and that came easy to me did not come easy to everybody”
  • “We need to open our minds to what's possible”
  • “I want quality clients who are going to treat me well, who are going to value my services and everything. That means that I start with valuing myself and valuing what I can bring to the table for them.”
  • “Even if you think you're talking about your business until you're blue in the face, you can probably do it a little bit more”
Bio:

Tasha Booth began her journey in the online business space five years ago as a virtual assistant when she decided she was tired of living an ‘ordinary’ life on someone else’s terms. As her business grew, so did her commitment to helping others figure out how to make the life they craved a reality.

Now, whether she’s leading her team of 18 to support established coaches and course creators as the Founder and CEO of The Launch Guild agency, coaching virtual support professionals as they start and scale their own business, or hosting the ‘How She Did That’ podcast for VAs, OBMs, and project managers, Tasha is always helping other entrepreneurs live more fully in their zone of genius.

When she’s not supporting her team of 18, she proudly spends her time as an Air Force wife to her husband Scott, stepmom to Grace and Meredith, and work from home dog mom to Stanley and Boomer

Resources Mentioned:
  • Belay Solutions
  • Free SOP Template from Tasha!
Connect with Tasha:
  • Tasha's Website
  • Tasha's Facebook
  • Tasha's Instagram
  • The Launch Guild
  • The Launch Guild Facebook
  • The Launch Guild Instagram
...more
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