The Art of Small

Ep. 33 The Art of Shooting Your Shot as a Small Business Owner with Nicole Goldfarb


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Welcome back to another episode of The Art of Small! In this episode Sophie and Ashton sit down with Nicole Goldfarb, a color enthusiast, illustrator, and designer, and discuss her journey and experiences as a small business owner. She talks about her background, including her time working in corporate for Oprah and how she made the decision to focus soley on her own small business, Nixie, a lifestyle brand that adds delight to daily life through color and art. She shares insights on finding clients and networking, as well as her recent move to Los Angeles. She emphasises the importance of being authentic on social media, building a community, knowing which brands you want to work with, and shooting your shot to get the most out of life.

Moments you won't want to miss:

(03:24) An introduction to Nicole (09:26) A timeline of Nicole's journey as a small business owner (17:52) Finding clients and networking (21:28) More about Nicole's move to LA (27:48) A day in the life of Nicole (34:40) Stiving for authenticity on social media (35:32) Reaching out to big brands (41:13) Expanding into wholesale with Nixie and new products

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Sophie's Website: https://www.simplysophiedesigns.com/

Ashton's Instagram: https://www.instagram.com/ashton.creates/?hl=en

Ashton's Website: https://shopashtoncreates.com/

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The Art of SmallBy Sophie Fleetwood, Ashton Brye