Our guests today are Pierre and Morgen Rochard, co-hosts of the “Bitcoin for Advisors” podcast and leading advocates for integrating Bitcoin into long-term financial planning. In this episode, Pierre shares how Austrian economics and open-source philosophy led him to Bitcoin in 2012, and how his new venture, “The Bitcoin Bond Company”, aims to unlock institutional credit markets using sound money. Morgen reflects on her background in traditional finance and explains how she helps individuals match long-term goals with long-term assets like Bitcoin. We discuss the cultural clash between fiat excess and Bitcoin values, the growing trend of corporate treasury adoption, and the risks of financialization without education. Pierre and Morgen break down the freedoms enabled by Bitcoin, and caution against over-leveraging and chasing returns. Above all, this is a conversation about financial sovereignty, purposeful planning, and bridging old systems with a better monetary future.

► This episode is part of the "Bitcoin Vegas 2025 Special" in collaboration with Ben Samocha, Founder of Israel’s CryptoJungle and Crypto Talks podcast.

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-- LINKS –

Morgen’s Twitter: https://x.com/MorgenRochard

Pierre’s Twitter: https://x.com/BitcoinPierre

Bitcoin for Advisors Podcast: https://bit.ly/40gk46q 

Efrat's Twitter: https://twitter.com/efenigson

Efrat's Telegram: https://t.me/efenigson

Ben's Twitter: https://x.com/bensamocha 

Ben's LinkedIn: https://www.linkedin.com/in/ben-samocha/ 

Watch/listen on all platforms: https://linktr.ee/yourethevoice

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-- CHAPTERS –

00:00 Coming Up…

01:10 Introducing Pierre & Morgen Rochard

02:30 Reflections on Vegas & The Bitcoin Conference

05:30 Wall Street, Nation States & Individual Adoption

06:48 From a Doomer Mindset to A Constructive Transition

10:20 Discovering Bitcoin: Their Personal Journeys & Austrian Economics

14:30 What Makes Bitcoin Special?

17:35 How Bitcoin enables rational decision-making

19:20 Bitcoin Bond Company Explained: Bridging Traditional Finance

27:00 Spiritual Foundations for Honest Money

28:45 Biggest Risks and Rewards for Bitcoin

33:45 Financial Education & Financial Planning

36:35 Ripple/XRP Lobbying & Misinformation Campaigns

41:30 Ripple Funding $5m for Anti-Climate Anti-Bitcoin Campaign  

44:10 Bitcoin Treasury Companies: The Trend

49:40 How to Build a Bitcoin-Aware Portfolio

54:00 Most Memorable Research at Riot

59:50 Finding Hope in God, Family & Community