Think your SEO is “done”? Think again. In this punchy and practical episode, Katrina Puranik from Ranking Australia joins Chantal to reveal why “set and forget” SEO is quietly draining your leads, and what to do about it. 

From hiring VAs and trusting ChatGPT to fixing messy websites and ditching random ad spend, Katrina shares exactly what it takes to rank (and convert) in 2025. 

You’ll learn: 

• Why most SEO fails  and how to fix the foundations first 
• What business owners get wrong when outsourcing SEO to VAs 
• The truth about ChatGPT and cookie-cutter content 
• Why throwing ads at a broken site is a waste of money 
• Simple ways to make your SEO actually work (without losing your mind) 

🔍 Book a Free Google Discovery Call with Katrina 
👉 rankingAustralia.com.au 

🎯 Download our FREE Marketing Guide 

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👉 themeaningfulmarketingpodcast.com