In this episode of “Behind The Numbers,” we focus on how AI is being used to spur creativity in areas like art, music and storytelling. Hosts Marcus Johnson and Bryan Yeager speak with Jason Toy, a computer scientist exploring the intersection of machine learning, art and entrepreneurship. He is also the founder of Somatic, a company that provides turnkey machine learning models that can generate different types of creative output.

Toy described his mission as translating the latest computer science research related to AI into tools and services that will help creative people, including those at brands and agencies, use the technology in new, compelling ways. He also took the time to explain why there’s been renewed interest in AI research over the past few years, went into some technical but straightforward detail about how computer hardware and software can be used for creative purposes and provided an example of how his company is working a digital agency to use intelligent machines as part of the creative element in an ad campaign.