Long-time Duke Blue Devils Public Address Announcer Trip Durham joins The Sidelines. Along with being a PA announcer, Trip is also President of the National Association of Collegiate Marketing Administrators, former Associate Director of Athletics for Elon University and Founder of 2D Consulting where he works with Collegiate Athletic Departments at all levels. In this episode, Trip talks about why he decided to work in the sports industry, some of his favorite calls and memories from working Duke Basketball games, and his advice on how to succeed in the business.