Hira Ali is the CEO of Advancing Your Potential, Managing Director of International Women Empowerment Events, Founding Director of Career Excel, and Co-Founder of The Grey Area. Her leadership and coaching articles have been published in The Huff Post, Thrive Global, Women @ Forbes, Ellevate Network, Entrepreneur, and many more.

In her new book, "Her Way to the Top: A Guide to Smashing the Glass Ceiling", Hira highlights the roadblocks impeding a woman's climb to the top, irrespective of her culture and geography. She is passionate about empowering women and ethnic minorities and is a strong advocate of diversity and inclusion in the workplace.

During this episode, you will hear Hira talk about:

• Why she started creating female empowerment events while working in HR in Pakistan
• The survey she conducted to understand the challenges that women and ethnic minorities face globally – and her advice for combating these challenges
• How she was able to restart her business and build her reputation online after moving from Dubai to London
• How she makes authentic connections with the influencers she admires – many of whom have reviewed her book and shared her blog posts

You can find out more about Hira on her website, www.AdvancingYourPotential.com, and connect with her on LinkedIn, Twitter, Facebook and Instagram. Her book "Her Way to the Top" is available for purchase in print and as an ebook.

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