In this episode, Mike is joined by Erika Rankin, the founder and CEO of Bro Dough. After being involved in the fitness industry for years, Erika took her passion and turned it into a business. Bro Dough is Canada's first better-for-you edible cookie dough - 100% vegan, contains plant-based protein, and uses natural sweeteners.Throughout this episode, Erika talks about her body building and fitness background, why she started Bro Dough, her advice for selling direct to consumer, leveraging tiktok for brand marketing and awareness, her passion for helping brands with their social media, and so much more.

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