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Join host Mark Burgess as he sits down with well-known industry leader Peter Rollings in this compelling episode. From Foxtons's intriguing culture to Marsh & Parsons's transformative leadership, Rollings unravels the secrets to his success in the industry. They explore the building of successful estate agencies as Rollings shares his experiences. The episode then ventures into the vital needs of time management, unveiling this change at Foxtons, with a structured approach that catapulted the company's turnover from 10 million to 40 million. Rollings and Burgess debate the delicate balance between building relationships and achieving targets, emphasising the crucial distinction between outcome and output. Looking ahead, they explore the future landscape of the property industry, dissecting the potential disruptions caused by technology. Rollings shares his thoughts on the importance of fees and why raising them improves service and enhances earnings for agents.

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

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Join host Rob Brady in a conversation with Jerry Lyons, the mastermind behind the Estate Agency Content Club and the Ethical Agent Network. In this episode, they delve into the art of authentic content creation, drawing on Jerry's journalistic background and his unique approach to writing for estate agents. As the discussion unfolds, they explore consistency, accessibility, and variety in crafting content for estate agents. Discover the significance of dyslexic-friendly content and the power of leveraging different platforms to reach a broader audience. The host sheds light on the role of video in the competitive industry, emphasising its impact on building trust with potential clients through consistency, humour, and community-oriented content. The conversation then turns to Jerry's latest venture, the Ethical Agent Network. Uncover the inspiration behind this initiative and the criteria for membership, centring on community engagement and positive reviews. The host reflects on the consequences of deviating from your values and touches on the issue of overvaluations in estate agencies, advocating for client education. Towards the episode's conclusion, Rob and Jerry delve into the potential impact of AI on various industries and stress the importance of integrating values into all aspects of business. A deep dive into the world of ethical estate agency practices with Jerry Lyons!

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

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Join host Rob Brady as he sits down with Katie and Matthew Cromwell from the award-winning No. 86 Estate Agency. This inspiring story of how Katie founded a modern estate agency that seamlessly blends tradition and innovation.

Discover how Matthew, Katie's husband, made the life-changing decision to leave his career and join her vision at No. 86. Despite lacking prior experience, Matthew fell in love with the industry, relishing client interactions and eventually taking on responsibilities such as property valuation and instruction, all without being hindered by fees. The episode unfolds the strategic use of technology in No. 86's brand identity before Matthew joined, showcasing Katie's foresight in expanding their reach.

As the agency grew busier, the discussion turned to the aspect of recruiting new team members. Katie shares her approach to finding individuals who genuinely represent the values of No. 86 Estate Agency, creating a team that is passionate about providing a personalised and stress-free moving experience.

This episode is a must-listen for new business owners, boutique agencies, or self-employed entrepreneurs seeking inspiration to elevate their businesses to the next level. Learn how building a brand with a heart can lead to both professional success and personal fulfilment.

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

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In the latest episode of Estate Agency X, host Rob Brady engages in a fascinating conversation with Andrew Sharpe from Sure Sales and Lettings. Andrew's journey is nothing short of unconventional—he initially pursued a degree in engineering, but a visit to an estate agency while house hunting led him to pivot his career towards becoming an estate agent.

Diving into the corporate realm in 2005 before venturing into an independent estate agency, Andrew's logical mindset became the driving force behind his quest to enhance the entire estate agency process. From applicant registration to securing instructions, he envisioned a more seamless and efficient experience, ultimately reshaping and implementing these improvements.

Andrew didn't stop there as he delved into revolutionising traditional marketing approaches. Through the integration of digital marketing, lead generation, video content, and automation, he discovered a new world of possibilities. The podcast explores Andrew's engineering perspective as he decodes the marketing funnel.

This insightful discussion promises to equip estate agents with a clearer understanding and practical insights for implementing effective strategies in their agencies with Andrew Sharpe's innovative approach.

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

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In this episode, host Mark Burgess sits down and engages in a conversation with Laura Howey, the visionary owner of Love Property, as they dive into the narrative of how she decided eight years ago, to step off the conventional treadmill and reshape the trajectory of her business.   Laura shares pivotal moments that led to a shift in perspective. From her initial meeting with Mark to the realisation of the need for a new direction, she discusses the challenges, breakthroughs, and strategic decisions that have transformed Love Property into the innovative agency it is today.   Discover the secrets behind identifying and attracting ideal clients, establishing fees you deserve, and curating a seamless customer experience journey. The podcast unveils the commitment and determination required to break away from industry norms and embrace a fresh approach to estate agency.   Love Property, under Laura's leadership, goes beyond facilitating the physical move from one home to another. It's about becoming a trusted guide, committed to building enduring relationships beyond the transaction.

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

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In this episode of "The Avenue to Self-Employed Success," your host Mark Burgess engages in a conversation with James Humphries-Stone, one of the co-owners behind the innovative estate agency model known as The Avenue. This episode is a must-listen for anyone in the estate agency, as James takes us on a journey through his background, his experiences working in different facets of the industry, and the that led to the creation of The Avenue. James's journey begins with his early days working for a traditional high street estate agency. He shares how this experience shaped his perspective and provided valuable insights into the industry's conventional practices. From there, he ventured into becoming an integral part of PurpleBricks during its early stages. The episode then explores James's decision to embark on a new path by co-founding The Avenue. He delves into the driving forces behind this venture, explaining how he saw an opportunity to redefine a fresh and innovative approach, offering a partner agency model that empowers self-employed agents like never before using technology. Beyond technology, the episode explores a crucial mindset shift for agents – the transition from being solely a hunter to becoming a skilled farmer. James explains why this shift is essential for long-term success in the industry.

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

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In this episode of the Estate Agency X Podcast, co-hosts Mark Burgess, CEO of Iceberg Digital, and Rob Brady, Elite Performance Coach at Iceberg Digital, review the current property market landscape and offer insights on how agents can proactively prepare for the future.

Drawing from their experience, Mark and Rob reflect on past challenging periods that bear resemblance to the current climate. They share strategies and tactics that have proven successful in such times, shedding light on how estate agents can navigate these uncertain waters.

The discussion looks at marketing, emphasising the importance of effectively influencing a wider audience's perception of your brand. Mark and Rob stress the value of authentic marketing, highlighting the need for estate agents to establish a genuine connection with their clients and prospects.

Also, the episode highlights the significance of a well-defined strategy. Mark and Rob encourage estate agents to explore innovative ways of working to adapt to changing market dynamics. Their insights serve as a roadmap for agents who are seeking to redefine their approach in the wake of a quieter market. 

If you're an estate agent grappling with the challenge of a subdued market and are eager to chart a course for the future of your estate agency, this episode is an absolute must-listen.

As mentioned in the podcast link here to Estate Agency X - Live Sessions

 

 

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

Send us a text

In this episode of the Estate Agency X podcast, co-host, Elite Performance Coach Rob Brady, engages in a conversation with visionary Jack Shukie, Director of Think Estate Agents based in Newton Le Willows & Haydock. They unveil the journey of a business that sprouted far from the conventional estate agency roots, igniting a fresh and innovative perspective that has reshaped the very essence of their identity. Tune in to how Think Estate Agents defied the norms and embraced a forward-thinking ethos. With a keen eye on the future of the property industry and where it is going, Jack Shukie and his team embarked on a path of digital transformation, to ensure they remained relevant in client experiences in a digital age, where every interaction counts. Jack unveils the processes that have propelled Think Estate Agents to the forefront of innovation. Through Jack's lens, we uncover the significance of cultivating a thriving business culture that sets the stage for unparalleled success, navigating uncharted waters, as they discuss the mindset needed for seamless implementation of change. But that's not all.. in a competitive market, Jack took the bold step of increasing their fees with success, so they discuss the fears, processes and challenges in doing so which one regret Jack took from it all. So, if you're ready to join Rob Brady and Jack Shukie, get ready to challenge the status quo, reimagine possibilities, and embrace change like never before.

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

Send us a text

Welcome to this episode of Estate Agency X's podcast, where innovation meets the future head-on, titled "Reinventing Tomorrow," your host Mark Burgess engages in a conversation with Steve Beercock, Director of Beercocks, a dynamic 10-branch estate agency in Hull.

In this episode, we embark on a journey of digital transformation, where Steve delves into his inspiring decision to embrace complete digital transformation – a rollercoaster ride that provides lessons, challenges, and triumphs. While many businesses of Steve's calibre shy away from disrupting the status quo, he reveals that change is the key to staying ahead of the curve – not just for today, but for a dazzling tomorrow.

Mark and Steve unveil shifts required in a successful and sizeable business and how disruptive innovation isn't just a buzzword, but a necessary leap of faith. Steve's bold move not only redefines the use of technology; he reimagines how the company operates, empowering his staff making them fall in love with their roles all over again.

So, if you're ready to unlock the future, fasten your seatbelts and join us on this podcast episode of embracing change, fostering innovation, and crafting a business model that's tailor-made for tomorrow.

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk

Send us a text

'There Must Be a Better Way' - Ever found yourself thinking this is your business but struggling with what to do about it? If so this podcast is for you. 

Join your hosts Mark Burgess and Rob Brady in the latest episode of Estate Agency X Podcast as they delve into a discussion on differences in the type of change.

Are you an estate agency that's been riding the waves of ups and downs, yet finding yourself consistently back in the same place? Do you ever wonder why you seem to be stuck in a cycle of similarity with everyone else? Mark and Rob bring their expertise to the forefront, shedding light on the need for a shift in mindset and strategy when it comes to driving change in your agency.

In this episode, Mark and Rob chat about incremental and transformational change within the realm of business. They explore the pitfalls of complacency that often accompany incremental adjustments and share insights into the power of embracing transformational change.

Whether you're a seasoned industry professional or a newcomer, this episode challenges you to question the status quo and consider the impact of embracing transformational change. Don't miss this enlightening conversation that promises to redefine your perspective on estate agency growth.

Sponsors of this podcast, Iceberg Digital are setting the standard in a world full of PropTech noise and AI buzzwords. 

With AI prospecting that finds listings before your competitors, marketing that wins instructions by putting your brand front and centre and a CRM that transforms how your team works, this isn’t just another tool, it's what leading estate agents use to stay ahead. 

www.iceberg-digital.co.uk