Storydriven Marketing: The B2B brand storytelling podcast

Every Company is a Media Company… But What Does That Mean for You?

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In this episode, I chat about how the internet and social media has impacted traditional advertising and brand reach in the last two decades, and how adopting a media company attitude for your businesses can help you come out on top in 2023.

Topics include:

  • What "being a media company" looks like on a practical level
  • How to build a robust media strategy that builds brand loyalty and trust
  • The role of content marketing and brand storytelling for sustained growth

    • Enjoy the show!

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    Storydriven Marketing: The B2B brand storytelling podcastBy Helena Merschdorf