Facebook Ads with a Twang

By Ben Blackmon Chief Results Getter, Marketing with a Twang

What's Facebook Ads with a Twang about?

Facebook ads with a Twang is dedicated to taking the often over complicated process of creating successful Facebook ads and breaking them down step by step in less than 10 minutes at a time.

Download our free app to listen on your phone

Facebook Ads with a Twang episodes:

12.01.2022
Ep 106 - Farewell To Facebook Ads With A Twang
Inside this episode: Gratitude For You Behind The Scenes A Warning Ads With A Twang Podcast *** Please help me launch my new podcast, Ads With A Twang. https://adswithatwang.com Join my free - Facebook Ads With A Twang...
11.15.2022
Ep 105 - How To Grow Your Facebook Group & Email List With Ads
Inside this episode: New and Different Opt-In Page Details Thank You Page Details One Word Openings *** Please help me launch my new podcast, Ads With A Twang. https://adswithatwang.com Join my free - Facebook Ads With A Twang...
11.08.2022
Ep 104 - Should You Even Be Running Facebook Ads Now
Inside this episode: YES, if… You have a proven offer You know your expectation You know how to measure success *** Please help me launch my new podcast, Ads With A Twang. https://adswithatwang.com Join my free - Facebook...
09.17.2020
Ep 103 - Facebook ads back to basics - The funnel
Inside this episode: What funnels can you use with your ads Why you can’t rely solely on your Facebook ads AND YOU SHOULDN’T Where should you promote your funnel Facebook Group: http://bit.ly/twanggroup Back to Basics Videos: https://marketingwithatwang.com/basics
09.16.2020
Ep 102 - Facebook ads back to basics - audience and offer
Inside this episode: How to define your ideal audience for your ads What kind of offer should you make to your audience Will your audience pay for your offer Facebook Group: http://bit.ly/twanggroup Back to Basics Videos: https://marketingwithatwang.com/basics
09.15.2020
Ep 101 - Getting back to basics with Facebook ads
Inside this episode: Why getting caught up in the latest feature is a rookie mistake When in doubt keep it simple How to get back to basics step by step Facebook Group: http://bit.ly/twanggroup Back to Basics Videos: https://marketingwithatwang.com/basics
08.04.2020
Ep 100 - How To Make 100k In A Month With Facebook Ads
Inside this episode: The 3 key things you must have to make this work What most will never do but must be done to make this kind of money How to use Facebook ad spend reinvestment to compound your...
07.28.2020
Ep 99 - Why you should invest in Facebook ads right now
Inside this episode: Active marketing vs Passive marketing Why learning Facebook ads yourself will pay massive dividends 30 Day Facebook Ad Plan With everything that’s going on I’m making myself more available to answer questions. Message me on...
07.21.2020
Ep 98 - Facebook ads fatal flaw #1 - Thinking they’re a strategy
Inside this episode: The difference between strategy and tactics How to use strategy to achieve your goals Why you don’t want to put faith in your Facebook ads person for your strategy With everything that’s going on I’m...
06.16.2020
Ep 97 - What numbers actually matter with your Facebook ads
Inside this episode: The 5 must know numbers before you start your ads Why defining your OWN cost per action is so important Why copying off your “neighbor” doesn’t work With everything that’s going on I’m making myself...
06.09.2020
Ep 96 - Part 4 - Instagram Ad Series - How to fix ads that aren’t working
Inside this episode: What to do if you’re getting a lot of clicks but no conversions How to fix high cost conversions Why you’re not getting very many clicks and what to do about it With everything that’s...
06.02.2020
Ep 95 - Part 3 - Instagram Ad Series - What kind of creative works with Instagram ads
Inside this episode: Images or video? Which is better? The #1 thing you can do to improve ad relevancy. Hashtags - are they even a thing in ads? How important is ad copy? What kind of images convert the...
05.26.2020
Ep 94 - Part 2 - Instagram Ad Series - How to THINK about Instagram Ads
Inside this episode: Are IG ads right for you Should you run FB and IG ads at the same time How Instagram ad metrics aren’t the same as Facebook Should you use images or videos Do IG ads have...
05.21.2020
Ep 93 - 4 Part Instagram Ad Series - Instagram Ad Myths
Inside this episode: Do you need a bajillion followers to make Instagram ads work? Should you create separate ads for FB and IG? Is your target market even on IG? Video or image ads… which actually work. With...
03.24.2020
Ep 92- Coronavirus and Facebook Ads - Everything You Need to Know
Inside this episode: 5 Nitty Gritty things that you must know if you are mentioning coronavirus in your copy What isn’t working right now and how to fix it An old school ad technique that nobody uses yet always...
03.10.2020
Ep 91 - Interview with Master Facebook Ads Marketer Zach Spuckler
Interview with Master Facebook Ads Marketer Zach Spuckler Inside this episode: Why it is crucial to always be reading the market and pivot quickly The exact 3 step process Zach uses to figure out why an ad isn’t working...
02.18.2020
Ep 90 - What is Facebook’s New Campaign Budget Optimization?
Inside this episode: What is CBO Which type of creative works best How should you set it up When does it start and how does it affect your existing ads *** Want to know more about my Marketing...
01.07.2020
Ep 89 - Happy New Year! Now What’s Your Facebook Ads Plan?
Inside this episode: The 3 worst ways to come up with your budget Why every ad actually helps your marketing even if it fails How to determine what you should spend on your ads The secret behind winning with...
12.31.2019
Ep 88 - Why you should run Facebook ads every single day
Inside this episode: The 4 crucial elements you need to understand from Facebook ads (but you’ll only get them if you run an ad every single day) What kind of ads you should run How to budget for it...
12.24.2019
Ep 87 - The brutal truth behind your Facebook ad budget
Inside this episode: The 3 worst ways to come up with your budget Why every ad actually helps your marketing even if it fails How to determine what you should spend on your ads The secret behind winning with...
12.17.2019
Ep 86 - How to triple your Facebook ad results using blogs
Inside this episode: How to get Facebook to ‘reward’ your ads How to take one blog post and 3x the results What kind of budget you should use for this strategy *** Want to know more about my...
12.12.2019
Ep 85 - Why marrying your business to Facebook is a huge mistake
Inside this episode: The scariest day in your business The problems with using only Facebook How to insulate your business so you can remain in business What can happen if you don’t diversify *** Want to know more...
09.06.2019
Episode #84 - Interview with Laurel Portié
Interview with Social Media Strategist and Facebook Ads Ninja - Laurel Portié Inside this episode: Laurel’s behind the scenes best strategy that keeps her clients calendars full - She doesn’t leave ANYTHING out! How mindset affects ad performance Her top...
08.27.2019
Episode #83 - 21 Ways you're sabotaging your Facebook Ads
21 Ways you’re sabotaging your Facebook Ads For the complete list visit: https://onefocusmarketing.com/episode83 YouTube Video: https://youtu.be/-qFh77n1B54 *** Want to know more about my Marketing With A Twang Membership? https://MarketingWithATwang.com Join my free - Facebook Ads With A Twang Group: https://bit.ly/twanggroup
08.20.2019
Episode #82 - How to really boost a Facebook ad post
How to really boost a Facebook ad post Inside this episode: Why boosting is good for some things and not others Defining the objective of your boost What types of posts should you boost How long should you boost a...
07.09.2019
Episode #81 - How to Outmarket Everyone with Facebook Ads
How to out market everybody with Facebook ads Inside this episode: Why the input of the ad is the least important part How to prepare before you start running ads What 80% of Facebook advertisers do and why you...
05.28.2019
Episode #80 - Interview with Facebook Ads Expert Liana Ling
Interview with Facebook Ads Expert Liana Ling Inside this episode: The #1 thing you must master to have successful ads The best strategy she uses to get her clients results What happens when you turn ads off and then...
05.07.2019
Episode #79 - The end of the Facebook pixel as we know it
The end of the Facebook pixel as we know it Inside this episode: What is the Facebook pixel anyway Difference between pixels and cookies Problem with pixels FTC Privacy - http://rcl.ink/4aH Will the pixel really...
04.30.2019
Episode #78 - What they DON’T teach you in Facebook ads school
What they DON’T teach you in Facebook ads school Inside this episode: Where you should spend 80% of your time The #1 thing you must do to make your Facebook ads strategy work A simple strategy to give...
04.23.2019
Episode #77 - The social proof myth of Facebook ads
The social proof myth of Facebook ads Inside this episode: Does having social proof on your ads really help What are the downsides of social proof on your ads Which ads are the best for social proof How you...
02.19.2019
Episode #76 - How to setup and use Instagram ads
How to setup and use Instagram ads Inside this episode: Instagram ad basics Types of ads you can use What kind of images you should use and size Should you use video What sort of copy is best ...
02.12.2019
Episode #75 - Why you should be using Instagram ads right now
Here is what’s inside this episode: It is growing so FAST - get on board now. Another way to reach your market Why Instagram ads work for almost everybody DISCOUNTED - right now they are heavily discounted Youtube...
12.11.2018
Episode #73 - Retargeting Strategy #6
This episode outlines everything you need to set up a mini-training so you can run Facebook ads and get engaged subscribers. Here is what’s inside this episode: How to create a mini-training The 2 types of ads you’ll need...
12.04.2018
Episode #72 - How to use Facebook video ads for maximum impact
Running Facebook video ads to your content is the best way to get maximum impact at the lowest cost. Here’s what is inside this episode: Benefits of running video ads Best types of ads to use and for which...
11.30.2018
Episode #71 - Facebook ads vs LinkedIn Ads
Is it better to run ads on Facebook or LinkedIn? Here’s what I’m covering on this episode: Pros and Cons Cost comparison LinkedIn Sponsored Mail Features of both How to use LinkedIn organically LinkedIn Guide: http://onefocusmarketing.com/linkedinguide Youtube Tutorial: https://youtu.be/jF-IZDVXaUY...
11.09.2018
Episode #70 - Should you use income in Facebook Targeting
Find out what you need to know BEFORE you try using Facebook’s income targeting option. Discover the best alternate ways to narrow your targeting other than by income. Video tutorial: https://youtu.be/bgrWA0u5lGQ *** Want to know more about my Marketing...
10.31.2018
Episode #69 - Which Facebook objective is the right one
There are 11 Facebook ads objectives. You DON’T need all of them. Find out which 4 are the only ones you’ll need and why. Episode References: http://onefocusmarketing.com/episode61 http://onefocusmarketing.com/episode65 Video tutorial: https://youtu.be/41HpvnEbuN8 *** Want to know more about my Marketing...
10.23.2018
Episode #68 - How to use a Facebook ad discovery campaign
Nobody talks about these! What is a discovery campaign? Learn the 3 types of discovery campaigns and how you should use them Find out the 4 reasons they may not be for you! A discovery campaign might be exactly what...
09.13.2018
Episode #67 - Why Facebook wants your ads to be engaging
Seems like most of the people who run ads on Facebook forget that first and foremost Facebook is an engagement social media platform. Facebook wants people to keep coming back and stay longer. So it makes sense they give preferential...
09.11.2018
Episode #66 - Why Facebook Ads Don’t Work
People are always asking me why their ads aren’t working and I’ve talked about it A LOT on the podcast but it deserves going over it again. Keep it simple. Keep an open mind. Know your numbers AND remember it...
08.29.2018
Episode #65 - How to Use Facebook Post Engagement Ads to Grow Your Audience
Post engagement ads are often an overlooked and underutilized Facebook ad objective. Mostly because it can be really difficult to gauge if they’re working or not. Even though you can’t be quite sure how your ad is doing just from...
06.21.2018
Episode #64 - How to use Facebook dynamic ads to create successful campaigns
This episode dives into dynamic ads. If you’re like me when someone mentions the word dynamic in conjunction with marketing my eyes just kind of glaze over. Here’s the good news though. Understanding and using dynamic ads in Facebook ads...
06.06.2018
Episode #63 - The Top 5 Facebook Ad Experts and Why I Follow Them
This episode is just a list of some of the people I follow and why. They all have a great message and unique style that makes them the best at what they do. I do not know any of them...
05.31.2018
Episode #62 - 3 Must Have Elements to an Unstoppable Facebook Ad
This might be the best episode I’ve done but really, you’ll have to be the judge. Today I’m giving you the 3 steps you absolutely must have to create a massively successful Facebook ad. Also, this episode will show you...
05.28.2018
Episode #61 - How to use Facebook video ads to create a compelling retargeting audience
If you’re not using video ads then start. Immediately! I’m not talking about some high dollar production video but rather a really crazy valuable content-driven video. More emphasis on the content than the video quality. These kinds of videos can...
05.14.2018
Episode #60 - Should you separate out your targeting interests
This might be one of the most disputed topics among Facebook ad managers. Should you separate out each interest when running ads or should you just lump them all together and let the Facebook pixel help you out. Even...
04.23.2018
Episode #59 - Why NOW is the best time to start running Facebook ads
“... the time to buy is when there’s blood in the streets.” - Baron Rothschild That old quote about the stock market is just as true for Facebook ads. When people start saying the sky is falling and running for...
04.19.2018
Episode #58 - Why testing can hurt your Facebook ads
Test, test, test. You gotta test! That’s the marketer’s mantra. It’s also the marketer’s scapegoat. Yes, you do need to test but if you aren’t strategic about it then you may not get what you’re looking for. On this episode,...
04.13.2018
Episode #57 - How to Keep Your Facebook Ad Likes, Comments and Shares
How important is social proof? Pretty dang important I’d say. On this episode, I’m going to show you have to keep your Facebook ads social proof and carry it over into other ad sets so you can let the good...
03.14.2018
Episode #56 - What the heck is going on with Facebook ads
Lately, I’ve been getting a lot of emails about why their Facebook ads haven’t been working as well. Why costs have gone up and reach has gone down. On this episode, I answer these questions and dive into what’s been...

What's Facebook Ads with a Twang about?

Download our free app to listen on your phone

Facebook Ads with a Twang episodes:

Ep 106 - Farewell To Facebook Ads With A Twang

Ep 105 - How To Grow Your Facebook Group & Email List With Ads

Ep 104 - Should You Even Be Running Facebook Ads Now

Ep 103 - Facebook ads back to basics - The funnel

Ep 102 - Facebook ads back to basics - audience and offer

Ep 101 - Getting back to basics with Facebook ads

Ep 100 - How To Make 100k In A Month With Facebook Ads

Ep 99 - Why you should invest in Facebook ads right now

Ep 98 - Facebook ads fatal flaw #1 - Thinking they’re a strategy

Ep 97 - What numbers actually matter with your Facebook ads

Ep 96 - Part 4 - Instagram Ad Series - How to fix ads that aren’t working

Ep 95 - Part 3 - Instagram Ad Series - What kind of creative works with Instagram ads

Ep 94 - Part 2 - Instagram Ad Series - How to THINK about Instagram Ads

Ep 93 - 4 Part Instagram Ad Series - Instagram Ad Myths

Ep 92- Coronavirus and Facebook Ads - Everything You Need to Know

Ep 91 - Interview with Master Facebook Ads Marketer Zach Spuckler

Ep 90 - What is Facebook’s New Campaign Budget Optimization?

Ep 89 - Happy New Year! Now What’s Your Facebook Ads Plan?

Ep 88 - Why you should run Facebook ads every single day

Ep 87 - The brutal truth behind your Facebook ad budget

Ep 86 - How to triple your Facebook ad results using blogs

Ep 85 - Why marrying your business to Facebook is a huge mistake

Episode #84 - Interview with Laurel Portié

Episode #83 - 21 Ways you're sabotaging your Facebook Ads

Episode #82 - How to really boost a Facebook ad post

Episode #81 - How to Outmarket Everyone with Facebook Ads

Episode #80 - Interview with Facebook Ads Expert Liana Ling

Episode #79 - The end of the Facebook pixel as we know it

Episode #78 - What they DON’T teach you in Facebook ads school

Episode #77 - The social proof myth of Facebook ads

Episode #76 - How to setup and use Instagram ads

Episode #75 - Why you should be using Instagram ads right now

Episode #73 - Retargeting Strategy #6

Episode #72 - How to use Facebook video ads for maximum impact

Episode #71 - Facebook ads vs LinkedIn Ads

Episode #70 - Should you use income in Facebook Targeting

Episode #69 - Which Facebook objective is the right one

Episode #68 - How to use a Facebook ad discovery campaign

Episode #67 - Why Facebook wants your ads to be engaging

Episode #66 - Why Facebook Ads Don’t Work

Episode #65 - How to Use Facebook Post Engagement Ads to Grow Your Audience

Episode #64 - How to use Facebook dynamic ads to create successful campaigns

Episode #63 - The Top 5 Facebook Ad Experts and Why I Follow Them

Episode #62 - 3 Must Have Elements to an Unstoppable Facebook Ad

Episode #61 - How to use Facebook video ads to create a compelling retargeting audience

Episode #60 - Should you separate out your targeting interests

Episode #59 - Why NOW is the best time to start running Facebook ads

Episode #58 - Why testing can hurt your Facebook ads

Episode #57 - How to Keep Your Facebook Ad Likes, Comments and Shares

Episode #56 - What the heck is going on with Facebook ads