Join us as we dive into the findings of KidSay’s 2023 FAMILY REPORT. The newest report explores the guiding values, the behaviors, and perspectives of Moms and Dads across the US with 2-15-year-old kids. 

The trend study addresses some of the most pertinent topics in families today, from the values parents wish to instill in their children to the influence of those values over the brands and products parents buy.  The data and analysis provide a look at the ages and activities in which parents allow their children a greater sense of agency as they grow older. 

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