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Property management fee structures can be creatively reimagined to maintain profitability while meeting market demands. My experiment offering tiered pricing based on property manager experience revealed that 95% of clients chose senior managers despite higher fees, showing clients value expertise over cost savings.
• Tried a junior/senior PM fee structure similar to hairdressing salons with different experience levels
• Even when promoting the junior option, almost all clients chose the more expensive senior PM
• Experimenting with "membership" models rather than traditional fee structures
• Reducing percentage fees doesn't necessarily mean reducing annual income
• Add technology fees or adjust inspection charges to maintain revenue while appearing competitive
• Two business growth philosophies: rapid growth accepting any fee vs. selective growth with premium fees only
• Understanding competitors' low-fee strategies helps develop effective marketing counterpoints
If you've enjoyed this episode, please leave a review on the podcast and share your thoughts by tagging us in your social media posts or sending an email.
PM COLLECTIVE - GUIDE AND SHAPE AN ENJOYABLE FUTURE
We believe in making industry-leading education and support accessible to everyone. Our community is packed with free resources, expert insights, and innovative training designed to help business owners, property managers, and BDMs thrive.
This podcast is sponsored by MyConnect.
Todays Sponsor is MyConnect: They reward you generously for every successful connection we receive from your office. We also regularly run campaigns and exclusive events to reward our partners for their ongoing support.
Working seamlessly with popular trust softwares, the process is easy for property managers who can reap the benefit.
www.myconnect.com.au
Support the show
By Ashleigh GoodchildSend us a text
Property management fee structures can be creatively reimagined to maintain profitability while meeting market demands. My experiment offering tiered pricing based on property manager experience revealed that 95% of clients chose senior managers despite higher fees, showing clients value expertise over cost savings.
• Tried a junior/senior PM fee structure similar to hairdressing salons with different experience levels
• Even when promoting the junior option, almost all clients chose the more expensive senior PM
• Experimenting with "membership" models rather than traditional fee structures
• Reducing percentage fees doesn't necessarily mean reducing annual income
• Add technology fees or adjust inspection charges to maintain revenue while appearing competitive
• Two business growth philosophies: rapid growth accepting any fee vs. selective growth with premium fees only
• Understanding competitors' low-fee strategies helps develop effective marketing counterpoints
If you've enjoyed this episode, please leave a review on the podcast and share your thoughts by tagging us in your social media posts or sending an email.
PM COLLECTIVE - GUIDE AND SHAPE AN ENJOYABLE FUTURE
We believe in making industry-leading education and support accessible to everyone. Our community is packed with free resources, expert insights, and innovative training designed to help business owners, property managers, and BDMs thrive.
This podcast is sponsored by MyConnect.
Todays Sponsor is MyConnect: They reward you generously for every successful connection we receive from your office. We also regularly run campaigns and exclusive events to reward our partners for their ongoing support.
Working seamlessly with popular trust softwares, the process is easy for property managers who can reap the benefit.
www.myconnect.com.au
Support the show

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