What can MadLibs teach you about brainstorming? Emily Ma, from Alphabet’s X, joins host Tina Seelig to discuss how simple word choices in brainstorming profoundly influences what ideas are generated. They discuss what questions you can ask to squeeze out more diverse ideas, and how do you keep your team from falling back into incremental solutions. Emily also shares her strategy for color-coded voting at the end of a brainstorm that helps teams move from exploration to exploitation. This is the second of three episodes with Emily on brainstorming.

Frame-storm Before You Brainstorm

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In the final episode of our “Entrepreneurship and Ethics” miniseries, Stanford professor Tom Byers asks two leading venture capitalists — Floodgate co-founding partner Ann Miura-Ko and NEA managing general partner Scott Sandell — how the VC community can incentivize ethical leadership in the companies they fund and manage.

Ethics in Venture Capital

Applied ethics training can reshape entrepreneurship education.

Teaching Ethical Entrepreneurship

In the third episode of his “Entrepreneurship and Ethics” miniseries, Stanford professor Tom Byers speaks with fellow professors John Mitchell, chair of Stanford’s Computer Science department, and Mildred Cho, associate director of Stanford’s Center for Biomedical Ethics. Mitchell and Cho discuss emerging ethical questions posed by advances in computer science and biomedical research, and explore how efforts in their respective fields can inform ethics training for entrepreneurs and innovators of all stripes.

The Ethics of Emerging Technologies

In the second episode of our “Entrepreneurship and Ethics” miniseries, Stanford professor Tom Byers connects with Theranos whistleblower Erika Cheung. Together, they explore how she found the courage to speak up, and why she’s starting a nonprofit organization focused on creating ethical toolkits for entrepreneurs.

Theranos Whistleblower Erika Cheung on Incentivizing Ethics

In the first episode of our “Entrepreneurship and Ethics” miniseries, Stanford professor Tom Byers speaks with Stanford lecturer Jack Fuchs and Jazz Pharmaceuticals CEO Bruce Cozadd about how strong principles can help a leader navigate a crisis. Fuchs discusses his “Principled Entrepreneurial Decisions” course, and Cozadd walks through a case study he first presented in that class, focusing on how he leaned on his principles when his company hit a wall during the 2008 economic crash.

Frame-storm Before You Brainstorm

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